10 Best Digital Marketing Courses offered Online

Digital marketing is promoting your company or business online. It is the act of selling your products and services through digital channels such as social media, SEO, email, mobile apps, and other websites. Marketing helps to grow the business by identifying and satisfying customer needs. This is an extremely important task in the business, as successful marketing strategies require to lead the company and attract large customers. Internet usage among people has been increasing day by day.

Digital Marketing is not limited to a specific geographic area, because of the availability of the internet across the globe. In digital marketing, you can see the real-time result and the exact number of people who have viewed your website by using digital analytics software. Unlike traditional marketing methods such as print ads, advertisements on TV, billboard, magazine, banner, broadcasts, door to door, and sponsorship in which you do have control over who sees the ad.

The internet allows you to reach new audiences and connect with current and future customers. There are many possibilities for a product or brand to reach customers, via email, video, social media, and mobile apps. This can increase product awareness and helps to reach your targeted audiences.

Digital Marketing Course by Henry Harvin®

Ranks #1 Amongst Top 5 Most Trending Digital Marketing Courses by India Today

Here are the top 10 Digital Marketing Courses available online.

1. Henry Harvin Education

Henry Harvin Digital Marketing Academy provides a Certified Agile Digital Marketing course with the CADM Digital Marketing Certification. The CADM training program helps you to expand your own business to accelerate your career & work from home opportunity to those who don’t like 9- 5 jobs.

CADM certification program teaches you social media marketing tips. You can earn the global audience for your business and the tactics to increase subscribers on all social media platforms.

This Digital Market Course Online is ranked No.1 Digital Marketing Course by BestCourseNews.com.

About course:

32 hours online training 

Benefits:

Course fee:

Who can join: 

2. MIT Management Executive education

MIT Management Executive education provides a Digital Marketing Analytics online short course. MIT Sloan School of Management is one of the leading business schools in the world. The program is delivered in collaboration with online education provider GetSmarter.

GetSmarter is a brand and partners with leading universities. Together they design and deliver premium online courses which focus on learning across the globe. The courses aim to obtain industry-relevant skills that are certified by reputed academic institutions.

About course: 

Online 6–8 hours per week

Benefits:

Who can join:

Anyone interested in digital marketing

Other courses provided by MIT Management Executive education:

3. Institute for Management Development (IMD)

The Institute for Management Development (IMD) is located in Switzerland and Singapore. It is an independent academic institution founded by business leaders 75 years ago to help business professionals or leaders. IMD offers a Marketing Strategy in Digital Age online program that develops skills to generate a digital marketing strategy. 

About course: 

Duration: 

4-6 hours per week

Benefits:

Course fee:

Who can join:

Other courses provided by IMD:

4. Udemy

Udemy provides The Complete Digital Marketing Course that includes 12 major online marketing topics. It is a bestselling marketing course on Udemy. Learning includes 20 hours of training with quizzes and practical steps as a part of the study. It focuses on digital marketing strategy, social media marketing, SEO, YouTube, email, Facebook.

About course: 

Duration: 

Post Graduate Program in Digital Marketing

Ranked #1 Amongst the Top 5 Trending Digital Marketing Course by India Today | Validate your professional skills in the field of Digital Marketing

22.5 hours on-demand video

Benefits:

Course fee:

Who can join:

Other courses provided by Udemy:

Coursera offers a series of courses that help you master a skill. Coursera offers a Digital Marketing Specialization course which includes topics such as digital marketing analytics, social media marketing, search engine optimization, and 3D Printing. You can master the marketing strategy concepts and tools required in the digital world. The specialization course offered by Coursera includes a hands-on project. To get a certificate you have to successfully finish the project.

About course: 

Benefits:

Course fee:

$79 per month after free trial

Who can join:

Other courses provided by Coursera:

6. Harvard Business School

Harvard Business School offers a Marketing in the Digital Era online course. This course focuses on marketing principles and strategies that help you to build and grow your marketing and your business. These advanced skills generate more value for customers and more business growth by developing an integrated marketing strategy with the latest innovations.

About course: 

2-3 hours per day 

Benefits:

Course fee:

Who can join:

Other courses provided by Harvard Business School:

7. Google

Fundamentals of digital marketing course is a free course. It is accredited by Interactive  The Open University and Advertising Bureau Europe. The course covers 26 modules on basic digital marketing strategy. The course created by google trainers, with practical exercises and real-life examples that you implement in your business

About course: 

Duration: 

Benefits:

Course fee:

Other courses provided by Google:

8. FutureLearn

FutureLearn offers Digital Skills: Digital Marketing course focuses on the importance of digital marketing to grow your business. Explore the digital marketing strategies including display advertising, search engine optimization, pay-per-click advertising, search engine optimization, and email marketing. The course discusses the importance of integrating different digital marketing strategies and how companies target customers

About course:

Benefits:

Who can join:

Other courses provided by FutureLearn:

9. Hyper Island

The Digital Marketing course provides the knowledge of tools, processes, platforms, and approaches you can take to engage your target audiences and customers. It helps you to learn how to navigate the entire digital marketing channels, and gain knowledge to grow your organization. It focuses on different tactics or ways to engage your present customers and helps to reach the most people with minimum effort and cost.

About course: 

Benefits:

Who can join:

Other courses provided by Hyper Island:

10. Indian Institute of Digital Education (IIDE)

IIDE was established in 2016 for digital skills learners. IIDE has 4 branches located at Andheri, Churchgate, Mulund, and Navi Mumbai. The digital marketing course is taught by highly experienced industry trainers to fast-track your growth in a digital marketing career. 

About course: 

Duration: 

Benefits:

Course fee:

Who can join:

Other courses provided by IIDE:

Many institutes around the world offer digital marketing courses. Some of them are free of cost while others charge a fee. The main focus of these courses is to develop your digital marketing skills and strategies that help you to build your business or brand.

These courses teach you social media marketing tips to expand your business and accelerate your career. It helps you to earn a global audience for your business by increasing subscribers on all social media platforms.

The program guides you to explore marketing activities to educate and engage customers about your content. It gives a better understanding of digital marketing strategy, digital marketing analytics, social media marketing, SEO, YouTube, email, Facebook, search engine optimization, and 3D Printing. Additionally gives an overview of marketing strategy concepts and tools required in the digital world.

These advanced skills generate more value for customers and to the business growth by developing an integrated marketing strategy with the latest innovations.

Digital marketing is growing at a faster rate. Many companies are starting their brand websites and it is expected that in the future the majority will have an online presence. There are many career opportunities in digital marketing. Digital marketing courses are beneficial to compete with business competitors worldwide.

Benefits of Digital Marketing

Digital marketing has increased swiftly in the last few years. Now, more and more businesses are coming online. Digital marketing plays a very big role in marketing your product or brand and reaching a large audience. 

Here are some benefits of digital marketing:

Q.1 How to start digital marketing?

To start digital marketing as a beginner you have to identify and define your goal
Identify your end-users or target audience 
Choose between Inbound and Outbound methods
Create interesting content for the various channels such as social media posts, blog posts, sponsored content, etc. that can be engaging to your audience
Perform keyword research for optimizing your content for SEO that can help market your products or services on various social

To start digital marketing as a beginner you have to identify and define your goal
Identify your end-users or target audience 
Choose between Inbound and Outbound methods
Create interesting content for the various channels such as social media posts, blog posts, sponsored content, etc. that can be engaging to your audience
Perform keyword research for optimizing your content for SEO that can help market your products or services on various social

Q.2 What are the different types of digital marketing?

Search engine optimization (SEO)
Social media marketing (SMM)
Search Engine Marketing (SEM) 
Email marketing
Content Marketing
Affiliate marketing
Influencer marketing
Inbound Marketing
Sponsored Content
Pay-per-Click (PPC)
Mobile Marketing

Search engine optimization (SEO)
Social media marketing (SMM)
Search Engine Marketing (SEM) 
Email marketing
Content Marketing
Affiliate marketing
Influencer marketing
Inbound Marketing
Sponsored Content
Pay-per-Click (PPC)
Mobile Marketing

Q.3 Disadvantages of Digital Marketing.

It is time-consuming. Optimizing online advertising campaigns and creating marketing content can take a lot of time
The competition is high. It is challenging to stand out against competitors and to attract the attention of the consumer
Security and Privacy Issues
Dependability on technology

It is time-consuming. Optimizing online advertising campaigns and creating marketing content can take a lot of time
The competition is high. It is challenging to stand out against competitors and to attract the attention of the consumer
Security and Privacy Issues
Dependability on technology

Grab the opportunity to become a Certified Agile Digital Marketer with the CADM Digital Marketing Certification. Become a distinguished Henry Harvin alumni and join a network of 18,000+ successful alumni worldwide.

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