3 Months Digital Marketing Professiona Course – Gyanad.com

The 3-month weekend classroom course will help in taking efficient digital marketing drives, improve the ability to generate excellent content to attract target customers, understand what impact and marketing activities are having on business and optimize digital marketing strategy for maximum effectiveness and growth.

This course is divided into 20 modules which completely cover the nuances of Digital Marketing. From the basics of web and search engine to the thorough understanding of SEO, SEM, SMO and Web Analytics, the programme imparts an in-depth knowledge of every aspect of digital marketing. This course is aimed at students who want to become practitioners at organizational levels or for own business units targeting to acquire new users while also engaging their current customer base.

ORIENTATION INTO DIGITAL MARKETING

This course on Digital Marketing (also known as Online Marketing, Internet Marketing or Web Marketing) enables the practitioners to harness the power of Digital Marketing as a core driver of the marketing strategy for the business unit or organization.

• Live Instructor-Led Sessions
• Training Content (Presentations, Videos & Practical Examples)
• Assignments & Tests

COURSES DETAILS (WHAT IT WILL COVER):

1. Digital Marketing Overview
2. Domain Registration, Web Designing and Hosting
3. Keyword Research with Google Keyword Planner
4. SEO (Search Engine Optimization) & Tools
5. Google Search Console (Google Webmaster Tool)
6. Google Analytics Tool
7. Content Marketing
8. PBN (Private Blogs Network)
9. Google Business / Places Listing and Geo Targeting
10. SEM (Search Engine Marketing – Google Adwords)
11. Email Marketing
12. ORM (Online Reputation Management)
13. Mobile Marketing and App Optimisation
14. SMO (Social Media Optimization)
15. Blogging / WordPress
16. Web Monetization (Adsense and Ad Networks)
17. Affiliates Marketing
18. E-commerce Marketing
19. Lead Generation
20. Landing pages

Outcome of the course

After successful completion of the course you not only become capable to track and monitor digital marketing performance but you will be able to plan conceptualize and implement  strategy yourself. Put simply, you become an expert in marketing any business online with depth knowledge all 20 modules of digital marketing modules.

Course Overview:

Examination Score Card:*

Contact for Details:

SP College of Communication & Management,
Kasturba Gandhi Marg,
New Delhi – 110001
Phone: 011-23389942, 23382005
http://www.bvbdelhi.org

Note:

• Content and Syllabus may change as per current market trend and need.
• Next Batch Start Date yet to decide. Call @ 9899565443 for more details.