1. Horrible Site Navigation– Avoid providing a horrible site navigation experience to your visitors. When people click on your ad, they should be brought to a relevant landing page. From there, they should have no problem finding information that they are looking for. The site navigation is like doing a water damage job. You need to have all of the proper tools for water damage.
2. Not Including A Call-To-Action– Another mistake you want to avoid is not including a call-to-action. You can create a great ad that generates a lot of clicks, but if your page has no call-to-action, then this doesn’t mean nothing. You want to tell your visitors what you want them to do next, even if you’re not selling something. You can direct them to follow you on or you can tell them to subscribe to your email list or anything else, but the key is to include a call-to-action.
3. Not Measuring Results– Make sure you avoid not measuring results from because if you don’t measure results, you won’t know what’s working and what’s not working. In other words, you could be spending a lot of money and not even knowing if you’re getting a good return on your investment. There are many ways to measure results, so take advantage of the free resources out there and make sure you check analytic data regularly and make changes when need be. You might be surprised at what you learn when you pay attention to the results you are getting from campaigns you set up. What do you think when you see Prime Water Damage Company in the search results?
Leave a Reply