Purchasing an insurance plan was not as popular before as today. Right now, even younger adults are shopping around for the best providers knowing the value of getting covered for major life events. Two years of pandemic-induced lockdowns have only led to an increase in demand for insurance products and high enrollment rates. The Census Bureau recorded more health insurance enrollments in 2021 than in 2020. As more insurance options become available, consumers are becoming more refined in terms of selecting the best brands and getting the best policies. At this point, it’s a challenge for insurance companies to cut through the noise and promote their products online. For this, here are a few tips insurance companies can use to supercharge their digital marketing campaigns: 1. Understand How the Competition Does It 1. Understand How the Competition Does It
If you think your current digital marketing efforts aren’t providing a high ROI, then it pays to know what your top competitors are doing….
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