Josh Dirks (@joshdirks) is a serial entrepreneur with a track record of success in digital marketing and sales.
After becoming the highest grossing sales rep for Door To Door in 2006, he went to Entercom, a national digital and radio broadcasting enterprise where he introduced the concept of narrow or slivercasting to better target and reach listeners. He also encouraged a multi-media marketing approach of incorporating the new field of social media marketing, but met serious doubt in the value of it.
Soon after, he left and started Project Bionic in 2009, one of the 1st social media marketing agencies in the US where they created “The PB Way”, a scientific approach to social media marketing that mixed creativity with business intelligence to drive real tangible growth, in fans and ultimately customers, for any business.
11 years later Project Bionic is 38 clients big with 40 employees and major clients who’ve stuck with them for years like Nalgene, Amazon, Taco Time, and local Northwest favorite, Ezell’s Chicken.
This conversation is valuable for anyone who has considered or even doubted the power of social media marketing in driving growth for a startup. Whether you’re an e-commerce startup, a local restaurant, fitness influencer, or a mammoth brand, Josh shows us how to leverage social media marketing, for just a few bucks a day (not kidding).
Please help grow the show with me…
by reviewing the show on Apple Podcasts! If you leave a written review, it’ll enter you into a $50 Amazon gift card contest, which we’ll announce the winner of every other Thursday.
Listen to the episode on Apple Podcasts, Spotify, Stitcher, TuneIn, or on your favorite podcast platform.
Links from Episode
- Connect with Josh: LinkedIn | Twitter | Website
The post #40: Digital Marketing Guru and Agency Executive, Joshua Dirks, Shares the Keys to the Social Media Marketing Kingdom (Part 2) appeared first on jakub kubicka.
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