I’ve worked with some wonderful vendors throughout the years, but there are some that are not so ideal. Having worked at a vendor, I have experienced this type of relationship from both perspectives. So, I know the importance of considering the factors that can make or break a vendor relationship.
One of the major factors is the account team. This is a group of people assigned to your account. They should meet with you on a regular basis (the ideal cadence varies widely based upon the product and situation) to discuss how to boost their platform or product’s utility.