5 upskilling courses in the field of digital marketing – Education Today News

Today, digitisation has undoubtedly taken over us in all spheres. Further, the pandemic has enhanced the use and significance of digital technology. Owing to the increasing role of technology and the rising demand for skilled professionals, today more people are opting for up-skilling courses, ranging across various categories.

Up-skilling turned into a well-known term as there is an ever-increasing demand for learning new skills and competencies to survive in the modern workforce in the Covid-era. Today, there exists a variety of up-skilling courses on various e-learning platforms that one can opt for.

One of the most popular up-skilling courses amongst students and corporates is Digital Marketing. It is one of the most lucrative career options lately. Below mentioned platforms offer tailor-made courses on digital marketing that are indeed a lifesaver.

Here’s a roundup of the top up-skilling digital marketing courses offered by some leading ed-tech platforms.

1. Henry Harvin’s Advanced Digital Marketing Course

Henry Harvin’s Advanced Digital Marketing program is a well-structured digital marketing course with a duration of 32 hours of live online training. The course was launched to help people accomplish their career objectives in the technology-driven digital world. The course compliments earning a handsome package by even being at home.

It elevates good career growth by increasing the sales of a business, boosting brand identity & visibility, increasing followers an

nd reach of a brand, expanding a business via social media marketing tips, and many more. This program helps aspirants to acquire the in-demand skills & 360-degree knowledge to succeed in their present organization as well as switch to better options. Most importantly, the platform offers a 100% placement opportunity alongside internships and project support.

2. Intellipaat’s Certification in Digital Marketing

Intellipat offers an outstanding Digital Marketing course in collaboration with S.P Jain Institute Management and Research (SPJIMR), Mumbai. The course aims to make students industry-ready by training them in the major discipline of Digital Marketing. Students are imparted with skills like Search Engine Optimization (SEO), Marketing fundamentals, Social Media, pay-per-click, Affiliate marketing, Video, influencer, content, mobile, and email marketing, etc., with 24X7 support.

The course is targeted towards students, entrepreneurs, traditional marketing professionals, Sales Professionals, Communication Managers, and Brand Managers. Upon successful completion of the course, aspirants receive a certificate from Intellipat and SPJIMR.

3. Coursera’s Digital Marketing Course

Notably, one of the best courses of Coursera is its Digital Marketing Specialization course. The course is offered by I Illinois and is a part of their Master of Business Administration (iMBA) degree program.

The specialisation encompasses every aspect of the digital marketing arena. Right from covering digital marketing analytics, social media marketing, search engine optimisation, and 3D printing, the course offers a richer understanding of the entire digital marketing landscape.

The certificate earned upon completion of the specialization can be shared with prospective employers and professional networks for better career prospects.

4. Great Learning’s Power-Packed Digital Marketing Course

The Digital Marketing course by Great Learning contains 1.5 hours of video content. The ‘Introduction to Digital Marketing Course’ is completely free for aspirants. It helps them to gain a deep understanding of the core fundamentals of digital marketing.

The course covers various concepts of Digital Marketing, Social Media Marketing, Affiliate Marketing, Automated Marketing, Public Relations, PPC, On-Page, and Off-Page SEO, and many more. The platform is the best place to get started with a career in digital marketing. At the end of the course, students receive a Digital Marketing course completion certificate from Great Learning.

5. Edureka’s Digital Marketing Certification Training

The Digital Marketing course by Edureka is a virtual training programme suitable for freshers and Senior or Middle Managers. The course offers a strategic understanding of Digital Marketing aspects like Search Engine Marketing, Search Engine Optimization, Keyword Planning, Google Analytics, Social Media Marketing, Affiliate Marketing, Email Marketing, etc. The platform ensures lifetime access to queries from the support team who are available 24X7.

The Digital Marketing Certification Training course is the gateway to a lucrative career as a successful Digital Marketer. Edureka has already garnered more than 7 thousand satisfied learners.

Summing up!

The above mentioned is the list of top digital marketing courses that one can opt for to re-skill, up-skill, or gain additional knowledge. Digital Marketing is one of the trending career options and will continue to be amongst the top with technology being the major disruptor across various sectors.

So, choose one of the courses listed above and enhance your growth opportunities!

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