2020 social media research demonstrates that platforms like TikTok and WhatsApp are starting to make their mark on young audiences and are becoming the hottest social networks.
Recently, our friends at Edison Research and Triton Digital released their 2020 Infinite Dial report—the annual report on social media usage patterns among Americans. Fun fact: the Infinite Dial report also happens to be the current longest ongoing survey of digital media consumer behavior. (See our 2019 social media research recap here.)
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