If you want to build an e-commerce business online or you want to set up a stand-alone store online, you can use the Shopify Website builder. It comes with a variety of features to help you set up a website and run it effectively. It covers important aspects such as helping you accept orders, pulling out important analytics about your store, detailed customer profiles, and extended functionality for your website.
Another important feature that the Shopify Website Builder offers is the virtual employee, ‘Kit’, that helps you in marketing your business effectively. It’s a very helpful built-in tool that works like your personal marketing assistant, coach, and expert. You can talk with the ‘Kit’ using SMS, Facebook Messenger or Shopify Ping. All you have to do is install ‘Kit’ to get started. Unlike usual marketing apps, ‘Kit’ goes on to be an artificially intelligent assistant that you can access 24/7. ‘Kit’ helps you build an online presence and optimizes your marketing efforts efficiently.
‘Kit’ is the ultimate virtual marketing guide you need
There are many ways in which ‘Kit’, your virtual marketing assistant, can be helpful to you and your business:
Run Easy, Automated Ads With ‘Kit’
As a virtual marketing assistant, ‘Kit’ lives up to its name easily. With the help of ‘Kit’, you can create and run ads on social media platforms like Facebook and Instagram. You don’t have to go through the hassle of creating an ad from scratch and then sharing it on platforms. You can rely entirely on ‘Kit’ to generate a full-fledged ad for your social media accounts.
All you have to do is tell your virtual assistant as to what product(s) are you willing to promote and then specify the budget for your ads. Once you answer these questions for your business, ‘Kit’ will provide you with a preview of how your ad will end up looking like. Accordingly, you can tweak the copies for your ads to fit every situation.
Whether you want to create and run ads on Facebook or Instagram, you can rely entirely on ‘Kit’ to help you improve the experience.
Retarget Customers With Ads Using ‘Kit’
Retarget all your visitors with the help of Facebook Dynamic Product Ads. If a few users visited your online store, showed interest, but didn’t make the final purchase, you can use Facebook Dynamic Products Ads. You can rely on ‘Kit’ to set up and run Dynamic Ads. With ‘Kit’, you can convert interested visitors into customers, while also saving up your time.
Effective Customer Management With ‘Kit’
Another reason why you should be using ‘Kit’ is because it helps in effectively managing customers. In fact, it works on bringing those customers on board who abandoned their carts at the point of check out. Typically, ‘Kit’ sends out follow-up emails to such customers to help you convert them. Since your customers are adding your products to their cart, it shows that they’re interested in your products. By following up with an email, ‘Kit’ increases the chances of getting more customers.
‘Kit’ Helps You Maintain Efficiency Through Goals
On the basis of your current business needs, ‘Kit’ helps suggest goals for your business. It works like a proper marketing coach that helps you through with your marketing efforts. It takes you through not just the planning process, but also helps you in the execution part, as well.
Prioritizing Important Tasks Becomes Easier, Thanks To ‘Kit’
Kit makes it easier for you to divert your attention to more important tasks. As a business owner, it’s very important for you to allocate your time to different tasks in a smart, effective manner. Instead of having to spend your time executing your tasks, you can focus on more important business concerns, such as creating new items and products, managing inventory, entering into brand partnerships, improving customer relationships, and so on.
‘Kit’ Interacts With Other Apps
With ‘Kit’, it becomes much easier for you to interact with other apps. In fact, all you have to do is leave it to ‘Kit’ to interact with the other apps so that you don’t have to spend time working on one app then another.
The Shopify Website Builder is everything you need to build an effective online presence for your eCommerce store. With the virtual assistant, ‘Kit’, you can take your marketing efforts to the next level. From helping you run ads to coaching you through your marketing goals, ‘Kit’ is all you need to optimize your online store.