The Aha! marketing team is a highly collaborative group of experts across digital, content, and product marketing disciplines. We work within North American time zones so we can easily meet live on video and achieve more together.
Our programs
It bears repeating — Aha! does not have a sales team. The digital marketing group is responsible for planning and implementing a forward-thinking acquisition strategy, including budget forecasting and ROI modeling that includes trial quality and LTV. But we are accountable for more than just trial numbers. Digital provides insightful recommendations to cross-functional colleagues to help deepen our collective understanding of our existing audience and opportunities for growth.
We do our planning and collaboration in Aha! Roadmaps. We are power users of our own software, often providing feedback and suggestions for improvements that are shipped to customers too. We use Slack and GoToMeeting for video calls. (Email? Rarely.)
Your experience
You have at least seven years of strategic digital marketing experience. Over your career, you have done everything from in-the-weeds tactical daily bid adjustments to keyword builds and audits. You are an expert in SEM and SEO and enjoy providing senior-level planning support to executives.
Specifically, you have built acquisition strategies for a digital-subscription business that had a free trial to paid model — whether that was a B2B or B2C product. You have a strong data analytics background that you use to better understand the full funnel impact of digital efforts. You are adept at balancing data privacy policies with disruptive techniques for targeting audiences in new ways.
Your work at Aha!
We work on a broad range of marketing initiatives and programs. Your responsibilities will include:
If this sounds appealing, we would love to hear from you. (A real human reviews every application.)
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