Email In a world that is extremely linked online, shopping was among the biggest things to occur on the web. Gone were the days when one had to go to a mall or a shopping district to have a look at exactly what was needed. Window-shopping was thoroughly done to take a look at the wide range of products contending with various brands.With the web, an individual could sit in your home and browse online shops and purchase whatever was needed. This was a transformation in the 90s and has continued to date. Recently, sellers are finding out that there is a variation. Their online shops are being browsed thoroughly however the majority of
of the sales come through their physical stores.The problem arises from a disconnection between the online and the offline shops. With people ending up being more mindful of actually looking at, touching and feeling an item, the online variation of stores can not provide that. Shoes, for example, can be checked online. Size, shape, design and color can be extensively looked at through a screen, but a shopper will constantly be anxious about the real product and would prefer to go to a store and use one to see if it in fact fits and looks/feels good.Raincheck, Plugging The
Gap In O2O Online to Offline shopping is
a phenomenon that a lot of retailers cannot profit from. Raincheck, an O2O platform working considering that 2014, helps merchants by bridging the space in between the two worlds. It enables retailers to establish a relationship in between users inspecting the items online and then going to the store to in fact try and purchase it. This information ends up being essential for merchants in establishing their item and sales strategy.Along with this, by producing a platform of e-commerce where numerous shops can open their online presence, the consumer also at east, considering that she or he does not require to go to different sites or utilize devoted apps for each brand name. The platform basically ends up being an online shopping center with hundreds of brands in it.At very first glance, this may appear similar to another e-commerce site, but Raincheck, with its Raintoken, uses a lot more than conventional online e-commerce
platforms. The O2O capability is what actually sets it apart from the others.Loyalty Programs Commitment programs are techniques established by brands and stores as a way to promote product sales and retain consumers. The concept is very basic. Provide points of purchase of services and products, which are redeemable within the shop for discounts and other offers.However, existing commitment programs are riddled with issues: Stores offer too low points against purchases, there is an expiry on the points, a large number of points are needed to really use them and even purchasers find no item they would rather use the
points on. Another major problem is that every brand and retailer is using their own reward points, making it harder for the consumer to keep track of.Raincheck resolves the problem by enabling brand names on its platform to produce their own loyalty programs, but interchangeable versus others through its Raintoken. Points gathered through purchases on one shop will be redeemable at another.Another aspect that makes the commitment points of Raincheck and Raintoken is that clients need not use for a different membership or a loyalty card. The plan can be integrated into their existing credit or debit card. This not only implies that the customers will be devoid of the worry of carrying membership cards, however also that whenever they buy from a retailer any commitment scheme or program will be immediately adjusted in the sale.For example, if a seller is offering cashback on purchase of a specific item or time, the customer can just purchase the products using his/her regular bank credit card that is registered on the platform. The cashback offer will be instantly performed and changed within the card.This seamless and simple program will allow thousands of consumers and retailers to be carefree from keeping track of the number of points are collected and whether the points were redeemed through the purchase or not.But Why Blockchain?Raincheck utilizes blockchain technology to achieve its success. The innovation has shown time and once again to be incredibly effective and efficient. After a cautious consideration, the platform chose to utilize the Excellent blockchain network.
The factor behind it is that the platform is very scalable and has an extremely low transactional fee.Issuing its own token, the Raintoken, on the platform, Raincheck enables users to not just acquire online however likewise redeem commitment points (or purchase)through the token. The tokens ensure that procurements are quick, low-cost and extremely secure. The typical deal time on the platform is around 5 seconds, compared to the couple of minutes and an hour that other, more bigger blockchain networks take.In completion, it is everything about offering both consumers and merchants opportunities to conserve money and time. Raincheck, with its Raintoken, will fit the costs. Email packing …