Articles by Editor

Boasting over 1 billion users as of 2018, Instagram has emerged as one of the most influential and renowned of all social media platforms.  Since […]

Marketing is about to connect your target audience. If I talk about traditional marketing then people use printed stuff like a banner, brochure, catalog, hoardings, […]

The ultimate goal of most digital marketers is to build an organization that is set up to create attention, generate leads and sales which result […]

If 25 years ago you wanted to start a marketing agency, there was a huge barrier to entry. The digital landscape was quite primitive at […]

100 per cent of the delegates surveyed from this year’s SBC Digital Marketing Forum, held in March at Chelsea’s Stamford Bridge, agreed that they would […]

CharlieTerry, Founder and Managing Director of CEEK Marketing A leading agency behind the success of award-winning* eateries such as Peter Street Kitchen is warning restauranteurs […]

Blockchain, a term that you are hearing more than ever these days, is a concept beyond bitcoin. Blockchain is an advanced technology and cryptocurrencies like […]

Maybe you weren’t a marketing major in school but now the field’s calling your name. Or you’re interested in making a career change and the […]

The word has seen a paradigm shift of the last decade or so mainly in the field of digital marketing as more people re transferring […]

Throughout my seven months as an intern with Caster, I’ve been able to learn and pick up on PR techniques quickly by applying new information […]