Articles by Editor

In the past two decades, digital marketing has gone from being an exciting new suite of tools for businesses to promote themselves, to an essential […]

Over the past few years, digital marketing has moved from eCommerce to becoming a platform for creating a brand name in the industry. Here are seven […]

From running display advertising campaigns, live-tweeting debates, or being spoofed in Drake’s ‘Hotline Bling’ music video… …presidential candidates Hillary Clinton and Bernie Sanders have made it […]

As we move into the new year, it is time to look at the evolution of digital marketing trends to watch out for.  While there […]

Digital Marketing is that form of marketing which presents services or products for the usage of digital technology. There are some types of digital marketing […]

Digital marketing is often touted as the ideal way to get your business seen by wider audiences (We have ourselves). It’s true, too. Social media […]

We opened The Marketing Director’s Handbook by referring to the Bob Dylan classic ‘The Times They Are A-Changing’. Change is the lifeblood of marketing Understanding […]

If there is one good thing about the internet, it’s the endless access to learning materials. No matter what subject you’re looking to dive into, […]

E-Commerce sales are growing at an astounding rate. $3.5 Trillion in global e-Commerce purchases will happen in 2019. This number is only expected to grow […]

The Process Across the board increase in traffic by source! Direct +31% YoY IncreaseOrganic+11% YoY IncreasePaid +223% YoY IncreaseReferral +770% YoY Increase Social +100% YoY IncreaseDisplay +39% YoY DecreaseEmail Increase […]