Business to Business Digital Marketing and Advertising Management
Are you looking for an agency to effectively generate leads or sales in the Business to Business vertical? You have come to the right place. At Experience Advertising, we have become experts at effectively advertising in the B-to-B industry and creating ROI with our client’s advertising budgets. We market and advertise for our B-to-B clients in various ways depending on the goals of the campaign. Usually our B-to-B marketing campaigns encompass the following strategies and advertising platforms:
– Lead Generation website design and development
– LinkedIn advertising campaigns
– Website visitor retargeting ads on Facebook, Twitter, and the web
– Facebook ads targeting B2B interests, job titles, and industries
– Twitter lead generation campaigns
– Email marketing lead generation campaigns
– Google Adwords pay-per-click campaigns
– Bing Ads pay-per-click campaigns
– SEO content creation, blog posts and videos
– Affiliate Marketing with business-oriented affiliates and web publishers
– Inbound content marketing (infographics, webinars, pdfs, and ebooks)– Marketing automation platforms such as Infusionsoft
– Custom audience targeting on Facebook and Twitter
– CRM targeting ad campaigns
Through these strategies, we are able to implement and scale effective B to B marketing campaigns for our clients. If you are interested in launching a B to B lead generation or ecommerce campaign let us know and we can schedule a free consultant by phone.
About B to B Marketing and Advertising: B to B marketing has absolutely exploded the last few years as companies move quickly towards advertising to business as clients of their company. B to B advertising can be very effective and ROI-oriented if done properly, however often times B to B advertising isn’t measured well enough. You have to have excellent sales people in place and a good CRM in place to handle all the leads and follow-ups. There are many paid advertising options in B to B marketing, however there are also organic B to B marketing strategies have can be employed to to grow traffic and leads over time. You should have a comprehensive B to B marketing and advertising strategy in place, as well as great ad platform managers to optimize the campaigns properly on a daily basis. Once you know your target acquisition cost per client, you can look to effectively marketing and advertise to businesses with the goal to acquire them as clients as cost-effectively as possible.
More about B2B Internet Marketing: B2B marketing is a very specialized form of advertising that our agency, Experience Advertising, has been leveraging for almost 10 years. If you are looking for B2B web marketing, you have come to the right agency because B2B advertising can be pricey, so you have to really execute it right or the cost per lead will be higher than what it should be to be profitable. Since we have worked hard to become an effective B2B marketing agency, we are able to best leverage the right advertising platforms and online marketing strategies that will generate leads at an effective cost per lead metric.
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