Advertising in the modern age has surely been an important aspect that has been adapted widely by many big corporations. It evidently comes in many forms; print, image, targeted emails, to name a few. But video advertising not only helps to maintain a brand’s integrity on social media but it also engages with audiences on a more interactive level. For the same reason, video advertising tools are used to generate brand awareness and higher engagement rates.
Be that as it may, the most important aspect of social media dominance still lies under the shed of social media management tools. To ensure a strong presence on the social media platforms, Ryzely helps marketers to gain more engagement and build a strong rapport of their businesses.
All things considered, a good video advertising tool should possess enriching video functionalities. Altogether, there are many video advertising tools on the internet and so, Ryzely has indulged in curating a detailed list of the best video advertising tools:
1. Basis
Basis is a video advertising tool from Centra that evidently allows users to engage audience through in-stream, out-stream and interstitial ads. Moreover, it helps to leverage the premium inventories of publishers by diversifying the video advertisements.
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2. StackAdapt
StackAdapt’s video advertising tool significantly helps users to drive large traffic through video content. It explicitly supports advertising formats like native outstream, native, in-stream and interstitial ads. Additionally, it allows users to boost their video content for enriched performance.
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Smartly.io is obviously one of the most popular video advertising tools on the internet. It helps users to evidently grow their social media presence by retargeting and creating enriched content. Moreover, it provides project-based creative services and recurring end-to-end creative solutions.
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4. Celtra
Celtra simultaneously allows users to drive large traffic on their social media platforms by providing video solutions and innovative ideas to create high-engagement content. It provides data on performance index of videos to enable users to plan future courses accordingly.
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DoubleClick’s video advertising platform Display and Video 360 is undeniably one of the most powerful tools for digital advertising. Display and Video 360 emphatically provides resources for creating top video ads to be displayed on YouTube. It also provides analytics to back the performance with relevant data.
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Verizon Media DSP correspondingly provides a platform for immersive experiences on video ads. It also helps advertisers to target audience for an “incremental and addressable” reach.
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Mediaocean Scope has an in-built platform for video advertising, presently called TV Reach Extension. It evidently helps video advertisers to leverage insights into audience activities for maximizing engagement and efficiency across all formats.
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OneView helps video advertisers to gain surge engagement, especially through TV advertisings. It also helps users to plan and measure the steps required to leverage ad inventories for OTT platforms.
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9. Choozle
Choozle evidently supports video advertising across desktop, mobile, Connected TV and many more. It also helps users to retarget their audiences based on detailed analytics and device targeting.
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Zeta significantly helps users to create personalized video advertisements to leverage audience on digital mediums. It also helps users to achieve large data sets to retarget relevant audience and devise advertising strategies.
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11. Brandzooka
Brandzooka is a video advertising tool that identically allows users to create and publish ads on social media, podcasts and TV. It also provides a pedestal for effective automated management of ads.
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12. TradeDesk
Unquestionably one of the leading pioneers of video advertising, TradeDesk provides users a platform for managing digital campaigns, managing data and integrating APIs.
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MediaMath is basically an integrated digital advertising platform that takes care of all brand advertising needs. It also helps advertisers to segment consumers, manage campaigns and media and target audience to expand engagement.
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Amobee provides solutions for both cross-channel video advertising and digital video advertising. It also allows users to create personalized video ads and automate social campaigns.
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15. RollWorks
RollWorks supports video advertisements for both web campaigns and social media campaigns. It evidently helps users to create new video ads, upload, review, and launch new video ads campaigns. It also has automation features for the ad campaigns.
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16. WideOrbit
WideOrbit’s Digital Ad suite particularly works with bringing advertisements on to the digital media. It evidently helps users to create on-demand video ads and engage more audience through advanced retargeting.
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17. TubeMogul
Adobe’s TubeMogul is a video advertising tool specifically designed to create, optimize and measure digital ad contents across all digital media.
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18. Flashtalking
Flashtalking is undeniably one of the most exciting video advertising applications for digital media. It helps users in driving large traffic and emphatically provides solutions for all advertising channels. It also ensures in increasing productivity, efficiency and lifetime of advertisements on social media.
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Gruuv Interactive is suitable for both mobile and video advertising needs. It helps users in creating interactive video ads and also enhances tag generation.
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20. RhythmOne
RhythmOne is unquestionably the best data-driven advertisement management platform for social media advertising. Moreover, it helps in maintaining brand integrity with AI-driven advertisement analytics.
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Genesis Media specifically helps advertisers to enhance monetization by delivering enriched video advertising technologies. It also helps in gaining more engagement by targeting specific URLs and content.
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Epom Ad Server specifically supports video ads for cross-channel and cross-platform media. Moreover, it provides all features needed to launch, run, and manage ad campaigns at any level.
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23. Epsilon
Coupled with some of the world’s biggest companies, Epsilon helps them grow by making personalized advertisement campaigns to deliver large audiences on their platforms.
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AdPlayer.Pro evidently provides big advertising companies and agencies an intuitive environment for out-stream video ad solutions. It specifically works with only out-stream ads and make suitable campaigns for them on social media.
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25. Fusion92
Fusion92 is specifically designed to create and spread curated video ad content on the internet. It also supports targeted media buying through some advanced ad technologies.
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26. Netsertive
Suitable for location based agencies, Netsertive provides solutions for video ad campaigns by analyzing customer needs accordingly.
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Rubicon Project is a simple but effective tool for video advertising. It basically helps advertisers to reach desired audiences by their “ultra-efficient and economical marketplace”. It also allows users to distribute effective video campaigns on desktop, mobile, DOOH, OTT and many more.
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Viant Advertising Cloud platform basically enables advertisers to plan, create, execute and measure their video advertising campaigns. It also has a self-service that allows users to tap in large data sets.
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Quantcast Advertise allows users to specifically curate and create video advertising campaigns to enrich their social media presence. It also helps in retargeting audience to amplify their reach.
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30. Spirable
Sprirable significantly helps agencies to gain more audience with the help of its dynamic and creative video platform. It creates shareable ad contents across social media and also supports CRM, messenger and display channels.
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Conclusion: To sum it up, video advertising can be an important fiddle for companies looking to build on digital media. Hence, selecting the right one suitable to your business needs is necessary. Other similar tools include: Telaria, AdvertServe and Insticator.
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