When Cadbury released an advertisement of two men sharing a kiss with a Creme Egg between their lips, many retaliated. The confectionery giant is now doubling down on its less traditional stance, proving once again that its chocolate is for all ages and walks of life.
As part of the Creme Egg’s massive 50th-anniversary celebration that Cadbury calls the Golden Goo-Beer-Lee, Cadbury UK has teamed up with the Goose Island Beer Company for what could be its most eggcentric variation of Creme Eggs yet: the Golden Goo-Beer-Lee Creme Stout.
The limited-edition stout features cacao nibs and vanilla beans to replicate the Creme Egg’s chocolate shell, along with milk sugar to recreate its oozy interior. The flavors of the Creme Egg get more complex with the beer’s ”smooth” and “creamy” blend of malted barley, oats, and wheat.
“We wanted to make sure that for whoever tried this beer, it would be unique and delicious. The tasty flavours of the stout complement the iconic Cadbury Creme Egg; we wanted to big up the chocolate and creaminess of the beer while keeping it super drinkable,” explained Andrew Walton, Master Brewer at Goose Island.
Available from 11am. This eggclectic blend of malted barley, oats, wheat and milk sugar lactose provides a deliciously rich & creamy texture. A celebratory beer that is smooth, rich & balanced. #CremeEggGoldenGoobilee
Please drink responsibly. 18+ pic.twitter.com/tkgcc400z1
— Goose Island UK (@GooseIslandUK) March 3, 2021
It’s the #CremeEggGoldenGoobilee! To celebrate, we’ve partnered with our good friends @GooseIslandUK to create a Limited Eggdition Creme Egg beer! Launching 11am 03.03.21 Grab yours before it’s goo late… Please drink responsibly. 18+ https://t.co/nXF68P1V0c pic.twitter.com/jiHBIBEXKP
— Cadbury UK (@CadburyUK) March 2, 2021