COVID-19 and digital marketing spend: what’s changing? — john koetsier

COVID-19 is changing everything. San Francisco has been told to shelter in place. New York City might be next.

As local, state, and national governments all over the world encourage people to stay in their homes, we’re quickly starting to see real-life economic consequences of the coronavirus. This is the new normal of social distancing and leveling the curve. And it has huge impacts on people’s lives as well as the economy.

And that means it also has massive ramifications for the online economy.