On-Page Optimisation, and Back-Links Done Properly…
While search optimisation has changed over the years, the fundamentals remain the same. The healthiest, fastest website won’t rank well on Google without links from other websites. Google remains the most popular search engine in the western world, and this is primarily due to how advanced it’s search algorithms are.
Taking advantage of the 200 plus factors that Google relies on to rank websites on it’s search results pages, is the cornerstone of good SEO, and delivers valuable organic search visitor traffic. If you’re not on the 1st page of Google, you’re not in business.
DailyDigital.Media specialises in providing a comprehensive SEO service that drives targeted keyword rankings as high as possible.
Don’t get sold the link detox scare campaign!
The concept of dangerous links or toxic links is real. And the SEO industry was forced to clean up it’s act after Google started penalising sites. However,
anyone claiming that a link detox is going to get you from the 3rd page of Google to 1st place should be avoided.
A small dip in rankings is more likely due to not having built any good back-links than having dangerous ones causing you problems.
Web developer’s are the reason SEO still exists!
Unfortunately, there are loads of half competent developers purporting to be god-like geniuses. And even the ones that build and design beautiful websites leave gapping holes for SEO professionals to fix. That’s why we do what we do. Developer’s handle the challenge of getting your website to look and function as you desire, but that often isn’t with Google search engines in mind.
Your success in getting to the 1st page of Google won’t come from a lick of new paint. The healthiest cleanest fastest website still needs more than just on-page optimisation. Additionally, on-page optimisation needs to happen over a reasonable course of time to work with how the website scales and changes over time. Additionally search engines don’t typically react overnight, so long-term optimisation is a necessity.