Digital Marketing Aptitude Test appoints Global Academic Council
The Digital Marketing Aptitude Test (DMAT), the global standard in assessing and certifying digital marketing knowledge, has appointed the Global Academic Council. The Council is composed of respected academics from around the world who support the DMAT’s vision of making digital marketing education more accessible, to more people, more often.
The Global Academic Council consists of seven leading academics from four continents and serves as the body to ensure rigour and fairness within the assessment to ensure validity.
Serial entrepreneur and chairperson of the DMAT Rob Stokes says, “The council is a crucial step in creating global credibility and ensuring the continuous enhancement of the assessment.”
“Bringing together academics from around the world was not a simple task; however, this brings us one step closer to achieving our overall mission: to make digital marketing education more accessible, to more people, more often,” says Steven Fine, president at the DMAT.
Cindy Cragg, head of the council, concludes, “I am proud to lead the council that will elevate the DMAT and, in tandem, increase awareness and credence around the importance of access to professional credentials.”
For more information, visit www.dmat.ac. You can also follow the DMAT on Facebook, Twitter or on Instagram.