2. Digital Marketing Modules.
SEO PPC& SMM Email & Chat
3. Need of Website or Blog
4. Drive Traffic to your Blog or Website
5. What is SEO?
“SEO is an acronym that stands for search engine optimization, which is the process of optimizing your website to get organic, or un-paid, traffic from the search engine results page.”
How Does SEO (Google Ranking System) works?
6. Social Media Marketing
Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. …
The major social media platforms (at the moment) are:-
Some Tools To manage Social Media
7.Google Adwords
Google Ads is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users
8.Email Marketing
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. Reference Landing Page
9.ORM (Online Reputation Management )
Reputation management refers to the influencing and controlling of an individual’s or group’s reputation. Originally a public relations term, the growth of the internet and social media, along with reputation management companies, have made search results a core part of an individual’s or group’s reputation.
Benefits of ORM
How to deal with negative comments
10. Landing page
In digital marketing, a landing page is a standalone web page, created specifically for a marketing or advertising campaign. It’s where a visitor “lands” after they click on a link in an email, or ads from Google, Bing, YouTube, Facebook, Instagram, Twitter, or similar places on the web.
Types of landing page
Why you need Landing Page
11. Types of Jobs in Digital marketing
12. Digital Marketing as a freelancer
How to create a strong freelancer profile
Does and don’t of freelancer
Don’t
How to find work as a freelancer
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