Job Summary
The jobholder will be responsible for managing digital marketing ads accounts. We are looking for an experienced Digital Marketer (SEO/PPC expert) with years of professional experience. Digital marketing is one of our core marketing components.
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 3 years
Job Description/Requirements
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Be responsible for setting up processes and maintaining FB ads accounts. Build and launch advertising campaigns.
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Launch variations of ads to determine the best performing and continuously monitor results and improve ads.
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Plan, execute and measure experiments and conversion tests.
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Monitor and optimize campaign performance by clearly reporting results, trends, problems, and opportunities.
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Evaluate analytics to ensure ROI goals are met for every campaign. Identify trends and insights to achieve maximum ROI in paid search campaigns.
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Analyze data to provide insights and recommendations on campaign performance.
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Write and optimize copy for Facebook ads. Optimize landing pages for search engine marketing and optimize the user experience.
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Recommend revisions to current content, links, and other factors to improve SEO positions for target keywords.
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Develop content initiatives and work together with website content specialists to implement relevant SEO keywords on website content to maximize relevant organic growth.
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Minimum of 3 years professional experience in planning and implementing successful SEO / SEM strategies.
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Minimum year experience working with Facebook ads.
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Bachelor’s degree from an accredited university. Marketing certification is an added advantage.
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A proven track record of helping websites achieve rapid and sustained long-term growth or traffic
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In-depth experience with website analytics tools (e.g, Google Analytics)
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