Dorchester County Federal Government Issues Digital Marketing RFP

Dorchester County is seeking the services of a Public Relations firm with tourist marketing and promos experience. Respondents should have a proven track record for strategic and long-term planning, supplying a variety of advertising, publicity and marketing strategies, strategic marketing and national/regional media placements. The function of this solicitation is to procure a marketing and public relations company to supply a digital tourism marketing program for Dorchester County.Background: The Service

Supplier selected will work closely with the Chief Dorchester County Public Information Officer and her designees to establish and implement a digital tourism marketing program for Dorchester County that will include a multi-media marketing strategy, made media and a range of marketing, promotion and digital advertising strategies to promote tourism.Dorchester County, South Carolina is a rapidly-growing entity with an approximate population of 156,456, according to the US Census estimate as of July 01, 2017. The County has a total of around 950 employees; regular complete-time, regular part-time, and seasonal workers housed throughout the County.Established in 1897, Dorchester County was formed from land previously situated in Colleton County. The name” Dorchester”

was indirectly originated from Dorchester, England by method of Dorchester, Massachusetts.Dorchester County boasts award winning school districts and among the longest complimentary streaming black water rivers in North America. Dorchester County’s natural appeal and unwavering sense of community is what makes it the finest county in South Carolina to build a business and raise a family.Dorchester County is house to the: City of North Charleston Town of Summerville Town of Ridgeville Town of St. George (County Seat) Town of Harleyville Town of Reevesville Town of Lincolnville Communities of Dorchester, Grover, & Ladson Dorchester County operates under a Council-Administrator type of government. A seven-member County Council is

  • elected by district and offers policy instructions to the County.Scope of Work: The goal of this RFP is to
  • obtain a marking and public
  • relations firm to provide a digital tourist marketing program for Dorchester County. A more breakdown of services includes the following: Create a long-lasting digital marketing strategy for the County.Develop, create and offer full video ads, digital screen ads
  • , publicity materials, and other educational material constant with specs provided by the County.Provide recommendations and suggestions for marketing techniques, branding and awareness.Provide a yearly comprehensive and detailed budget plan and digital marketing plan.Due Date: August 7th Address: Rebecca Dantzler Getting Solutions Supervisor Dorchester County 201 Johnston Street Second Flooring St. George, SC 29477 [email protected]!.?.!Strong prospects for this project consist of 5WPR and Coyne PR. PR News For You:

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