A new Free Digital Marketing Summer Seminar Series, aimed at start-ups and small businesses, is coming to Ridgefield, CT. The series will kick-off on July 20th at the offices of B@Work Ridgefield (38a Grove St), and will meet every Wednesday night after that, with the last class on August 31st.
Each session will cover a different Digital Marketing topic, including: Local Search Engine Optimization (SEO) 101, Google Business Profile (GBP) Optimization, Google PPC Ad Basics, Search Ranking Tips, Killer Website Features, Email & Social Media, & Reputation Management.
The sessions will be led by Jacob Cascioli, a local Ridgefield Digital Marketing expert, and owner of the Pain Free Marketing agency. “I’ve been a small business owner most of my life and I know how hard it is to run your business and keep up with the latest Digital Marketing trends. The great part about Digital Marketing,” he continued, “is that you can apply the principles to pretty much any business. And Digital Marketing is only growing in importance, because these days if you’re not in the top 3 results of a Google search, you miss out on the lion’s share of customers.” The series aims to provide business owners with the basics they need to create a Digital Marketing strategy for their business, no matter what business they’re in.
People who are interested in attending the series can sign-up using the link below:
July 20th: Local Search Engine Optimization (SEO) 101
July 27th: Google Business Profile (GBP) Optimization
August 3rd: Google PPC Ad Basics
August 10th: Search Ranking Tips
August 17th: Killer Website Features
August 24th: Email & Social Media
August 31st: Reputation Management
Gerard Bernacchia, co-owner of B@Work, was excited about the series. “At B@Work we try to help small business owners in whatever way we can and we were more than happy to host this series.”
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