Global Digital Marketing Manager
Based in Auckland, New Zealand
Are you a hands-on Marketing professional looking for a new exciting challenge with a fast-growing and world-leading NZ based technology company? Do you thrive in an environment where things are constantly changing and growing and do you have the hands-on skills to put in marketing processes and system to allow for adaptive and responsive marketing campaigns as well as long term planning.
There will be a lot of marketing challenges and opportunities in the post-COVID-19 business world and we are looking for someone who can help us adapt and grow our global business. Our customers range from SMEs to major global players across our offices in Asia Pac, Europe, the UK and North America.
This is an exciting new role based on the North Shore that will give you the responsibility of working alongside our Leadership team to build the global marketing and communications plans and successfully drive online engagement and interaction. Currently, this role will have 1 direct report but also interfaces with our global sales teams who utilise Pardot and Salesforce for customer campaign management.
Key responsibilities:
- Build the global marketing and communications plans
- Manage online marketing budget in excess of $2 million across NZ, Australia, UK, USA, Ireland, Germany, Canada and Singapore
- Development and execution of offline B2B marketing campaigns
- Company branding
- Brand strategy on Global scale
- Identify media alliances, PR and other opportunities to grow our brand and customer base
- Increase sales through effective retargeting, awareness and traffic campaigns
- Tracking, analysing and reporting on digital spend and campaigns
- Engaging with outsourced providers as required
- Retention programmes for existing customers
- Run customer acquisition campaigns through LinkedIn, AdWords and other online channels
This is a hand’s on role where you will need to work out strategic plans and also get stuck in to deliver them. You will need to be innovative, resilient and bring a depth of experience to grow our brand, culture and communications across the world. Your ability to link sound commercial decisions with the strategic direction and execution of all communications will prove critical in the role and you will inspire with your superb relationship, influencing and engagement skills.
In this role, you won’t be afraid of challenges and you will have the passion and autonomy to set and achieve high goals with profitable business objectives. Reporting to the CEO you will be required to make your own decisions and take ownership for projects to provide ongoing and dynamic marketing and communications of the business.
The right person will ideally be tertiary qualified and have proven marketing management experience with a mid-sized or large organisation.
We need you to have:
- Highly trained marketing, communications and business skills (minimum of 5 year’s experience)
- Strong proven website experience
- Commercial acumen
- Exceptional organisational and communication skills
- NZ Residency or Visa to work in NZ
If this sounds like the role for you – and you believe you have the drive, initiative and creativity to join our team – please apply now via our in-house applicant tracking system: https://strakertranslations.bamboohr.com/jobs/view.php?id=71
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