In this session, Noel Fisher, a Digital Marketing Strategist at OHO Interactive, shows you how to set up campaign measurement and reporting using Google Analytics, Google Tag Manager and other tools to demonstrate the impact of your enrollment marketing efforts.Once you have your reporting nailed down, Noel’s companion blog post on sharing ROI with stakeholders can help you share your successes with senior leadership: https://www.oho.com/blog/reporting-roi-stakeholders
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