This week, the group gets “Reels” about all the drama surrounding TikTok, from shutdown and acquisition rumors to Instagram’s version of the video app.Plus, our “Outfluencers” (a.k.a., hosts) show you how not to make it huge on social media and how not to posture for ecommerce item listings.This week, Instagram launched their brand-new feature called”Reels”to directly compete with TikTok.Reels videos can be approximately 15 seconds in length and can include audio and music from certified music companies.Users can use AR results from Instagram’s gallery in their videos as well as use the timer function to tape hands-free. When you publish a Reels video, it gets contributed to a new Reels tab on your profile and will publish to the primary Instagram feed for your fans to find. Reels can also be found in the Explore tab in the new Reels section. The launch of Reels couldn’t come at a much better time for Instagram as security issues around TikTok continue to grow.The White House has actually threatened to prohibit the app in the United States as early as September 15, which marketers need to consider when choosing socials media to focus their efforts and advertisement spend.Microsoft officially revealed that they are considering buying TikTok from their moms and dad business ByteDance.If the offer goes through, Microsoft would own and run TikTok in the United States, Canada, Australia, and New Zeland.Microsoft stated that, if they do get the app, it will be subject to a complete security evaluation and changes would be made to resolve the issues of the government.This week’s take of the week is brought to you by Arri Bagah, who has the supreme elevator pitch in favor of hiring an excellent digital marketing agency.Hiring firms can be a hack to development. If the company is excellent of course.You’re generally working with an entire
group for basically nothing.One regular monthly fee for 10 individuals. Rather of salaries, insurance coverage, training for 10 full time employees.Most great companies are underpriced.– Arri Bagah(@arribagah)August 5, 2020 Online marketers beware
! ICYMI, millions of jobless Americans will stop getting extra COVID-19 welfare this week. Courtesy of Kirk Williams.Reminder:$600/wk extra unemployment checks end today for around 20M Americans. Expect some changes in Aug purchaser behavior in your clients and consider including that as a heads up in regular monthly reports next week. #ppcchat HT @MorningBrew newsletter– Kirk Williams( @PPCKirk )July 31, 2020 Then, we address your burning digital marketing concerns in our lightning round segment.If you delighted in the sure,
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