February 15, 2022
Digital E-Commerce Marketing Manager
This is an exciting time to join our team at our amazing new workshop, just outside Faversham in Kent. We can’t wait to meet someone who shares our ambitions and really wants to make their mark.
You will be responsible for managing all digital marketing channels and developing further growth opportunities, working closely with and reporting to the CEO and Co-Founder of the business. The role is mixed and ideal for an experienced “all rounder”. You will have your fingers in many pies, but that will not scare you. You thrive on change and the success of the wider team working with you. You are a proactive individual with a hands-on approach, but you will also be capable of managing a few agencies, while inspiring current and future colleagues.
We have a current social media focus with channels such as Facebook and Instagram, which have a strong following of 28k and 25k respectively. There is room to further improve both, along with Twitter, Pinterest, and TikTok.
The business uses affiliate marketing too, specifically Rakuten. This has strong foundations, but can be further improved and grown with other channels, such as Awin. There are also many marketplaces and platforms that the company utilises; experience in managing a multitude of partners in this field is beneficial.
Google Adwords knowledge is required and use of Analytics is important. This channel will need to be grown and continually adjusted as the company evolves. There is scope to grow into Bing advertising and YouTube marketing.
The main Elvis & Kresse website is your focus so e-commerce management will be required, ideally using Shopify. This will include SEO best practice, product updating when required, suggestions on product page best practice etc., with the hope of improving these moving forward.
Our customers are our community. Content management and production are vital. You will need to be able to generate ideas and run with them – from start to finish. We have a strong database and experience with email marketing is essential.
Communication with our stakeholders is important too as you will have to be able to translate workshop life into a digital experience for our community. This is a mission driven business, while your focus is on growing our positive impacts you will have to be analytically minded and understand the importance of KPI’s.
Key Responsibilities:
Experience/Skills/Qualifications:
You will join Elvis & Kresse, an organisation at one of the most exciting times as it branches out from luxury fashion into regenerative agriculture (we will be growing grapes and making wine on-site). This role is based just outside Faversham, Kent, UK and is available immediately for the right candidate.
Please email your CV etc., to [email protected]
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