MCO Zoom Series: Baked KL – Case Studies Ecommerce Interviews Digital Marketing

Have you worked with other digital marketing firms before? Or did you do the marketing by yourself? Including managing your social media channels.

I tried doing Facebook Ads a few times myself. But, I wasn’t able to analyse and translate the data and I wasn’t sure if the ads were performing well or not.

Before this, it was more of a word of mouth thing to promote our products and also some articles on magazines.

I only started outsourcing the digital marketing bit at the end of last December. After January and February, I started working with Carliff (our beloved Founder and Strategy Director) from around the end of February or early March.