Nintendo Goes After Adult TikTok Influencer Over Pokémon Branding – Digital Marketing for Local Businesses

Pokeprincxss, a TikTok user with 1.9 million followers, has been forced to change her name and pay back some of her earnings after Nintendo issued a cease and desist.

As first reported by , Pokeprincxss—now known as Digitalprincxss—was recently contacted by Nintendo not long after her attempts to trademark her own username. She was told that her business efforts were infringing on their copyrights on a number of fronts, including her Pokémon-related name and the merchandise she was selling, like t-shirts, that featured Pokémon characters.

Slightly understandable, but then, there are countless other people selling shirts and mugs and prints featuring Nintendo characters who aren’t getting cease and desists, so what’s the difference here?

In addition to her TikTok following, Digitalprincxss also runs a successful OnlyFans page where she posts regular adult content.

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“Nintendo doesn’t want people to think that I’m in any way, shape or form affiliated with them, or that I have a partnership with them, and it all comes back to me being an adult entertainer”, she says in this explanation video below:

“Nintendo is a family-friendly company, so they don’t want that to at all ruin their reputation or anything, if people think that me and them are affiliated”.

“Obviously that really sucks, but from a business standpoint I have to understand it and accept it because I fucked up”, she says, pointing out that she’s been using the name for eight years now, and that her recent merchandising and trademark efforts were done out of a lack of understanding of the law, not malice towards Nintendo.

Speaking with Kotaku, she adds “I want to add is to make it clear that I’m not trying to play the victim in the situation, and only hope to be somebody people can learn from and not make the same mistakes I did.”

“I still love Nintendo and will forever support them.”

“It’s kind of a cool thing to say, that…the ones who made my childhood so cool, they finally noticed me! All it took was for me to infringe on everything about them.”

This content was originally published here.

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