One of Australia’s full-service communications agencies, Coote Connex, has rebranded to Coote Agency to accommodate its client’s needs and the industry at large.
The company, which was founded in 2015 by public relations, media, and communications expert, Maz Coote, and has over 15 years of experience in the beauty, lifestyle and fashion PR industries, told Mumbrella that over the last seven years, the agency has built two main arms of the business, a digital marketing offering (Coote Digital) and a modern talent agency (Coote Experts).
These hybrid services are part of the Coote Agency, collectively offering a single destination for strategies and expertise across public relations, digital marketing strategy and talent management.
“As the landscape changed, we did too,” Coote told Mumbrella. “Coote Agency represents everything we have found clients look for in a PR lead communications strategy. I’m very proud that Coote Agency has built a skilled and dedicated team, we have specialists across PR, digital marketing, and talent management and we work together under one roof to create solutions for our clients that are efficient, highly considered, and relevant to today’s landscape.”
Coote Agency is directed by a creative, collaborative, and future-minded leadership team. Blending time-proven approaches with relevant, real-world perspectives to deliver results that land.
Coote Agency specialises in the lifestyle industries, including beauty, fashion, homes, health, wellness, and personalities. The company has worked with recognisable brands such as Givenchy, Narciso Rodriguez, Joico, PMD, Vanessa Megan, White Glo, Dose & Co, Bras N Things, O Cosmedics, Natuzzi, and KitchenAid, and with a selection of emerging brands.
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