Rambus and American Express Australia introduce tokenization to e-commerce

The US-based technology company, Rambus Inc., has partnered with American Express Australia going for tokenization to allow merchants to protect e-commerce and m-commerce transactions.Rambus has introduced Rambus Token

Gateway to connect worldwide online merchants, payment service providers, and acquirers with American Express Token Service. This will allow users to tokenize card-on-file e-xommerce transactions.Following the partnership, Rambus has ended up being the first solution provider

to embed American Express in its off-the-shelf retail token gateway.”This brand-new collaboration with Rambus will indicate merchants can use our card members a lot more safe and secure payment approaches at the time of checkout,”commented Robert Tedesco, Vice President of Global Consumer Solutions A/NZ at American Express.SEE ALSO:

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  • , Asia Pacific edition, here “We’ll also to be able to offer merchants access to our

digital payment abilities such as Pay with Points and Smart Offers, to additional develop client commitment with their customers that utilize American Express cards.””We eagerly anticipate expanding this relationship in the future to more enhance the buying experience. “The Rambus Token Gateway has been established with the intention of getting rid of

complexity from tokenization, which eventually targets the reduction of scams.”Scams continues to rise for e-commerce deals and we need to provide consumers more safe and secure

payment techniques without compromising usability,”specified Jerome Nadel, Elder Vice President and General Supervisor of Payments and Ticketing and CMO at Rambus.” By assisting in making use of tokens online, merchants and card issuers can increase trust in transactions throughout the environment to drive greater authorization rates and improved customer conversions, leading to greater revenues.”

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