The Power and Resilience of Digital Marketing

As the President of WSI and having joined the company 22 years ago, Valerie Brown-Dufour knows a thing or two about digital marketing franchising, and she has seen how the demand for digital solutions has skyrocketed in recent years. And it’s thanks to that expertise that Franchise Journal featured her on their latest issue, where she talks about the relevance of the WSI business model during COVID lockdowns and how continuous knowledge sharing among franchisees strengthens the WSI Network.

Now Is The Time

Since its inception over 25 years ago, WSI has helped entrepreneurs establish their own digital marketing businesses, where they’ve helped small- and medium-sized businesses digitally transform how they generate leads and sales, promote their brand, and interact with their customers online. And with WSI’s ability to operate virtually (even before pandemic lockdowns) and the increased demand for digital marketing services, WSI’s franchise opportunity is more in-demand than ever before.

The Demand for Digital Has Skyrocketed

Digital marketing agencies have never been more in-demand than now.

Because of the COVID-19 pandemic, consumers have come to rely on online shopping for everything – with every indication that the trend will continue. According to research, “42% of U.S. adults are shopping more at online-only stores and won’t be returning to in-store shopping any time soon.

Consequently, attracting, converting, closing, and delighting customers is more dependent than ever on digital marketing. WSI Digital Marketing Consultants are increasingly sought after to guide businesses as they digitally transform their lead generation, sales, brand promotion, and online customer interactions.

Our Business Model Has Never Been Stronger

While social distancing, lockdown protocols, and stay-at-home orders forced others to make major changes to their franchises, the WSI business model flourishes in a virtual environment. Our franchise system can be run virtually from your home without impacting client relationships or service delivery.

Collaboration Keeps Our Network Connected

Taking teamwork to a whole new level, the collaborative environment fostered by WSI provides the support franchisors need to remain top amongst digital marketing agencies. The continuous knowledge-sharing, innovation, growth, and development across our network has enabled WSI to thrive throughout our more than 25 years in business.

Join the WSI Family

If you would like to find out more about a franchise opportunity that makes a difference in the lives of businesses in your community and worldwide, contact WSI today.

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