The Ultimate COVID-19 Digital Marketing Guide | SND Agency

The COVID-19  pandemic is not something businesses can ride out for the short-term without fundamentally changing their marketing approach and investing in digital and social media marketing. Here at SND Agency, we have been working for over a decade to help businesses and brands of all sizes create sustainable and flexible digital strategies to meet the needs of our clients regardless of economic challenges. The investment in authentic, goal-focused, results-oriented digital marketing has never been more realized and worthwhile to SND Agency clients than it is today. With our vast experience, we are confident that we can help any business stay afloat–and even thrive–during the COVID-19 pandemic.

Here you will find our how-to guide to everything digital marketing-related for this time of COVID-19. From hashtags to social channels to recession-proofing, we’re here with the resources you need and the expertise you can count on.

General Marketing Strategies for COVID-19

For a broader overview and real-life examples of how to manage your social media and digital marketing during this time of COVID-19, check out our posts below.

As a result of COVID-19, most customers are now engaged heavily online, either with work or for entertainment, and this means that your business needs to be heavily invested in digital and social media marketing in order to get in front of your customers. The need to focus on digital and social media marketing has never been more important and it will continue to be one of the most important elements in driving sales for businesses during the COVID-19 pandemic.

Use our tips in this blog post to learn how to leverage your digital and social media marketing strategy during COVID-19. Following these guidelines today will set your business on a track to survive and will allow you to step forward with a plan of action to help strengthen your digital presence.

In this post, we’re breaking down each major social media platform and letting you know who’s using it, why they’re using it, which platforms will ultimately work best for your particular business, and how to develop successful social media marketing strategies on each platform. Read our full post for how your business should be using social media platforms during COVID-19.

Social Media Tips for COVID-19

For more social media specific tips on how to approach change to your platforms and channels, increase engagement, and stay relevant through changing times, read through the posts below.

In order for your business to continue reaching your customers, it’s essential that you meet them where they’re at online, and there are many social media platforms where you can do this. However, in order to get the absolute most out of your marketing efforts (and your budget), you need to know the rules and culture of each platform and how they can best work for you.

In this post, we break down each major social media platform and let you know who’s using it, why they’re using it, which platforms will ultimately work best for your particular business, and how to develop successful social media marketing strategies on each platform.

Influencer marketing can offer many benefits that go above and beyond regular marketing tactics. At this moment when digital marketing is more vital than ever for reaching your customers, credible brand ambassadors can give you a major boost on social media, influence the conversation about your brand, and help drive sales. They are especially helpful during an economic downturn, as they offer a unique funnel to your business, reaching new markets that your business may not otherwise have been noticed in. Read this post to learn more about the benefits to investing in influencer marketing during COVID-19, how it can help grow your business, and what to do to get started today!

Recession Proofing During COVID-19

All businesses are forced to adapt to new ways of reaching customers and doing business. Read our posts below on how to recession proof your business and go on to thrive, even during a pandemic.

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