Social media marketing is one of the most efficient ways to market and grow a business – yet many businesses don’t really understand how it works. We’ll cover all of the most important aspects of social media marketing.
Social Media Strategy & Best Practices:
Social media continues to be a strategic opportunity for businesses at all stages of the marketing funnel. In this section we’ll cover:
Content Strategy and Optimization:
Compelling and effective content is the key to your success in social media. Discover how to build a solid content strategy and optimize it for success. In this section we’ll cover:
Facebook Marketing:
Facebook is by far the largest social network with the most opportunities for businesses. In this section we’ll cover:
Blogging for Business:
Blogs continue to be a powerful tool to grow your business and connect with customers. In this section we’ll cover:
(Optional) Power Session: Image Creation
We’ll give you specific details and demonstrations on how you can create powerful images for your social media strategy.
(Optional) Power Session: Creating Videos
Learn exactly how to create compelling videos from concept to filming PLUS we’ll show you some of our favorite tools to make great videos quickly.
(Optional) Power Session: Copywriting Tips
Craft compelling copy that breaks through and grabs attention. Whether you write emails, web copy social posts or even just business communication, these tips will improve your writing.
(Optional) Q&A and Office Hours
Connect with an instructor and get individual attention and support