All the marketers have only a single goal in their mind, and it is to generate business for their companies or clients. They work tirelessly to create or enhance brand recognition, drive conversions or leads, and educate customers about the brand for a company or business. Those business owners or marketers rely on different marketing tools to create a dialogue between brands and their target audience.
When it comes to business, one of the most sought-after models of communication between a brand and its audience is email marketing. Its lightning-fast speed and ability to cross borders and time zones easily opens your business to consumers across the world. Email marketing checks all the boxes when it comes to growing your business. It is reliable, quick, and cost-effective. Check out these top email marketing tools for 2021 to grow your business digitally.
1. MailChimp
MailChimp is one of the most popular email marketing platforms for all the good reasons. In every aspect, MailChimp offers the best support to target the ideal audience through email campaigns and never disappoints. It already comes loaded with an extensive range of features to build and engage audiences and helps in converting potential leads into real sales. The real-time performance tracking system of MailChimp captures the delivery report of emails. It is no surprise why some of the most recognized brands trust MailChimp.
For more details, check out: MailChimp
2. Active Campaign
From its extensive analytics to a user-friendly interface, Active Campaign is a complete package when it comes to email marketing tools and offers efficient marketing services through convenient portals. The active campaign offers a cost-effective platform that identifies the most effective campaigns through split A/B testing and streamlines all your digital marketing efforts. It also helps prioritize leads while tracking every interaction.
For more details, check out: Active Campaign
3. Constant Contact
Constant Contact, email marketing tools make it simple to build a brand. It helps grow your business with an e-commerce website, generates social ad campaigns, and designs professional marketing campaigns with simple drop and drag editor tools. It assures that not even a single digital marketing need for your business gets unnoticed. Constant Contact creates interactive email campaigns, which helps in starting a conversation with your audience and performs in-depth campaign reporting to help a business achieve its desired objectives.
For more details, check out: Constant Contact
4. Gist
The gist is a comprehensive marketing tool that streamlines all your marketing plans. It offers a full range of digital marketing products and services that helps the user create a standout customer service experience for your business website visitors. The gist is a one hacked solution for all the marketing needs, which includes marketing automation, event tracking, receive leads, and engage in real-time conversations through live chats or chatbots. It is one such major tool that saves time and simultaneously increases productivity through inbox automation.
For more details, check out: Gist
5. HubSpot
HubSpot is literally that kind of marketing tool that performs everything to assist both sales and marketing of your business. It helps the business reach its desired goals quicker by using lead management software, pipeline management tools, and ad software. The email marketing tools available in HubSpot provide ROI that is durable in the long run and helps you build meaningful relationships with consumers. It optimizes the content to ensure best SEO practices, and vice-versa increases yours google ranking.
For more details, check out: HubSpot
6. GlueUp
GlueUp is a special email marketing tool for businesses in the event industry and deploys email marketing tools that provide unique support in order to push ticket sales and grow revenue. GlueUp is transforming the event industry with its digital marketing solutions that support the growth of your event business. It creates and promotes hundreds of events that engage your audience by selling webinars and training courses.
For more details, check out: GlueUp
It’s time to harness the power of email marketing in order to grow your business, and it is a great way to promote your brand, share an idea, and create a brand image and brand awareness in the market. With the help of the right marketing tool for your business, you can improve your engagement with consumers.
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