We took a seat with Patrick Mackaronis, company leader and creator of Brabble, an innovation business that provides an all-in-one social networks and ecommerce app, to get his ideas on an altering digital world and ways to build trust online.Q: How did
you create the idea for Brabble?
A: Brabble happened in 2013 and was influenced by our goal of creating a more personable touch to social media and peer-to-peer sales markets through, in numerous ways, integrating the 2. We brought ideas of social media sharing (text, video, picture) and combined it with key markets like Craigslist, to create a more social and more credible identity to our sellers.
Q: Exactly what inspired you to put social media and e-commerce together?A: Exactly what we’re aiming to
do is provide a service that works for our users and’ interfere with’an online world with new technology that legitimately supplies a value-add for our users. A great deal of online sellers on Facebook, Instagram or Craigslist see issues with faulty merchandise, fake items, and no genuine method of confirming anything with anonymous sellers that they’re exchanging information with. We’re attempting to bridge the gap in between buyers and purchasers and make it more of a level playing-field. Our innovation helps produce authenticity that can make shoppers feel like they’re really getting what they paid for, while helping sellers construct a strong brand. Q: You pointed out developing a sense of trust, how do you men approach building this at Brabble?A: We attempt
to keep the platform mostly transparent and include several features that enable our users to share and
connect with each other and produce a strong sense of trust in the identities that are constructed through their social networks posts. We are offering Brabble users some brand-new options to include the app with recommendations and in turn get VIP treatment and some crucial features to further streamline their media sharing usage. Q: How do you construct your audiences online? A: We link our app with other social media networks and have an US trademarked innovation called * StarTags
. It is a link that you can program into your Brabble post
, and creates a direct buy or sell link, directly in the app. This establishes our over 500,000 users with the capability to have a smooth P2P sales option, that flows throughout different media platforms. It likewise gives users the ability to connect directly with those audiences, and in turn develop our Brabble community. Q: What are the challenges to dominant social media? How does Brabble deal with those issues?A: Data security and credibility continues to be a significant problem in social media channels.
Unproven accounts and confidential users can harm the brand we are aiming to develop, so we are very thorough when
it comes to keeping an eye on accounts and making certain our platform supports trustworthy sellers and purchasers.