Digital Marketing Blog – Canopy Media

Is your business using Social Media and Twitter correctly? Using Social Media is probably much easier now that you’ve had a chance to read up on Facebook in part 1 and Linkedin in part 2 of this series on social media. Between the two business users can build a fan-base, connect with an audience, communicate…

Is your business using Social Media and Linkedin correctly? When we left you last time, we had finished up a broad overview of Facebook, it’s function and applications as far as businesses are concerned. Not all Social Medias have the same focus however. Facebook, as we mentioned before, has more of a casual, social focus,…

Social Media is everywhere today. It has quickly become a household term, thanks to organizations such as Facebook, Twitter and LinkedIn. In fact, it has grown so much and so quickly that we still don’t exactly understand the power of Social Media. Are they communications tools? Communities? News sources? Or an advertising platform? It’s our…

More than a decade ago when the Internet really started to explode it was important for businesses to take advantage of the growing online marketplace. At the time just having a website was all it took to be on the leading edge of online marketing. Times have changed, almost everyone is on the Internet with…

The Position: The Online Content Creator is responsible for day to day campaign executions (content development and delivery) and campaign reporting. This includes but is not limited to campaign management, optimization of web content, and reporting metrics. This role involves proactive campaign management with an proactive approach to assisting with measurable strategic communications programs and…

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