Digital Marketing for Your College

Don’t have time to wait for your SEO efforts to put you on page 1? Taking advantage of Google Adwords’ paid advertising will put you at the top of search results (actually above the organic position 1 too in many cases) in an instant. As with SEO, PPC is now something of an art form too and if you don’t have the skills in-house partnering, with an agency who can set up and maintain a PPC campaign for you might be your best option.

A well thought out and executed PPC strategy can help you achieve your digital marketing goals and quickly. Whatever your aspirations, we’ll work with you on setting a budget which helps you maximise your relevant traffic, whilst keeping costs under control.

Social media marketing

Social media isn’t just a nice to have anymore, it’s essential that you have a presence on social media. It’s an engine for driving traffic back to your website and it’s free (unless you’re going to take advantage of social media paid advertising). There is a social media channel for every organisation make no mistake. The most popular being Facebook, Twitter, LinkedIn, YouTube and Vimeo but there are many more… finding the one that best matches with your target audience so you’re going to reach as many people as possible with your message is vital.

Paid social media marketing can give your digital marketing a real boost but is another set of platforms you need to understand and navigate so this might be something you want to hand over to an agency to manage for you, whilst you concentrate on your organic social media marketing. Talk to us about social media packages and we’ll recommend the best approach for you.

Be the first to comment

Leave a Reply

Your email address will not be published.


*