As Digital Marketing Lead you are responsible for managing all the paid online advertising campaigns. You ensure these campaigns are rolled out in various international markets in line with the omnichannel activation calendar, target audiences, and e-commerce performance KPI’s. You focus on the complete funnel, from awareness to online sales performance. There is lots of room to grow online in various markets. This will be your mission to accomplish together with your team and the external agency.
digital marketing lead
goals
your role as a digital marketing lead
You are evaluating and analyzing the results of the online media campaigns and can report diligently on results to your team and senior management. You play a key role in developing reports and dashboards and delivering results of the campaigns plus you can explain how the various channels interact towards overall results. You know how to read important metrics and can explain learnings and analysis in a clear and structured way to different teams.
The role falls within the Digital team (6), and reports to the Head of eCommerce. Your team will consist of one paid advertising specialist. Your team will have to grow along with growing results.
your ingredients as a digital marketing lead
what we offer
We offer you a challenging role in a young, energetic, and ambitious team and company. You will spend most of your time in Amsterdam North at our self-sustaining headquarters. Our mission is to empower the new generation of parents. Which we want to do in the most sustainable way we possibly can! This also means that we want to empower you to be yourself and to create your own career. We care about the well-being of our staff as we care for our planet. And of course, we offer:
positive design
The organization is a fast-growing Dutch company from Amsterdam (founded in 2004) that designs and manufactures ergonomic pushchairs and accessories. Sustainability is something we thrive on every day, which plays an important role in our growth strategy.
Our stylish and comfortable pushchairs are designed around the needs of the human body of both parent and child. Our goal is to inspire young families to live a positive life; from pregnancy to the first day at school. We call this Positive Design. This is reflected in our award-winning ergonomic products, re-usable packaging, the Birth Forest, the partners with whom we work, and the steps we take in the area of sustainability. Currently, the organization is available in 50 countries in Europe, Asia, Australia, and the United States.
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