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  • Marketing / 1 week ago

    Zee Live appoints HOWL as its digital partner agency

    HOWL will be responsible for building and executing creative and content strategies for all its key IPs

  • Marketing / 1 week ago

    Fulcro bags Zee Corporate’s digital mandate

    The mandate entails end-to-end management of Zee Corporate’s social media and other platforms

  • Marketing / 3 weeks ago

    WATConsult bags digital mandate for Tata Group’s Croma

    Croma has a total of 138 stores in 37 cities in India and a strong online presence

  • Marketing / 3 weeks ago

    Ex McCann Health executives join new venture, Doceree

    The team at doceree is hiring and growing at fast pace, and getting prepared for their upcoming global launch in Q4, 2019

  • Marketing / 3 weeks ago

    Max Healthcare launches ‘more to healthcare’ digital campaign

    The campaign has been launched in form of a series of short videos on key social media platforms such as Twitter, Facebook, Instagram and YouTube

  • Marketing / 4 weeks ago

    Asian Paints awards digital marketing mandate to Kinnect

    The mandate includes digital marketing strategy, influencer outreach, and driving and delivering the overall social media requirements of the brand

  • Advertising / 5 weeks ago

    Agency Reckoner 2018-19: How we did it

    The Brand Equity Agency Reckoner 2018–19 survey was conducted by Nielsen between June and July 2019.

  • Marketing / 1 month ago

    Havas Media bags integrated media duties of British Council

    The mandate includes media strategy, planning & buying, digital and social duties. The account will be handled out of the agency’s Gurgaon office

  • Advertising / 1 month ago

    Opera Ads: Browser announces content-based native advertising platform in India

    The new platform offers digital marketers and brands more controllable ad placement and transparency on their online campaigns

  • Marketing / 1 month ago

    The Rolling Circle wins social media mandate for LED Expo New Delhi, 2019

    The account will be serviced out of the office in Mumbai

  • Marketing / 1 month ago

    What not to take from a hotel room; ixigo’s ‘Hotel Etiquette’ video goes viral

    The video which was conceptualised and produced in-house went viral over the weekend in in-light of recent events and social conversations surrounding hotel etiquette

  • Advertising / 2 months ago

    ‘Sachin-Dil Se’: VMLY&R India conceptualises latest campaign for Luminous

    Celebrates Sachin Tendulkar’s long association with the brand

  • Marketing / 2 months ago

    Togglehead bags Yardley London’s national digital mandate

    The mandate entails an end-to-end approach to digital marketing including digital strategies, influencer collaborations, and optimum media spend for the brand

  • Marketing / 3 months ago

    Audi teams up with Sony Pictures Entertainment for digital content featuring Peter Parker

    Audi vehicle placement in ‘Spider-Man: Far From Home’ includes the all-electric Audi e-tron

  • Marketing / 3 months ago

    Here’s what Justin Halim of Bain & Company has to say on videos as platform for marketing goals

    Many companies are deploying new marketing and advertising tools, and technology to drive greater personalisation of marketing at scale and to drive efficiencies in their media investments

  • Marketing / 3 months ago

    GenY Medium is now the digital partner for Kaapi Machines

    GenY Medium is a full-service digital agency

  • Media / 3 months ago

    Mind Frame storms World Cup with ‘Dil Se Khelo’ cricket anthem

    The song is written, composed and sung by ShahNawaz Ali and is available on T-series

  • Advertising / 4 months ago

    Digital marketing agency, ibs rebrands itself to Fulcro

    The new brand identity to bring in a new vision and an enhanced service delivery model

  • Marketing / 4 months ago

    #ARM Worldwide wins digital marketing mandate for Revolt Intellicorp

    The mandate includes digital marketing, creative communication, influencer and content marketing

  • The People Report / 4 months ago

    iCubesWire elevates Nishant Sharma as its chief business officer

    In this new role as the chief business officer, Nishant will ensure a steady pace across business verticals

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