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Marketing / 1 week ago
Zee Live appoints HOWL as its digital partner agency
HOWL will be responsible for building and executing creative and content strategies for all its key IPs
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Marketing / 1 week ago
Fulcro bags Zee Corporate’s digital mandate
The mandate entails end-to-end management of Zee Corporate’s social media and other platforms
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Marketing / 3 weeks ago
WATConsult bags digital mandate for Tata Group’s Croma
Croma has a total of 138 stores in 37 cities in India and a strong online presence
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Marketing / 3 weeks ago
Ex McCann Health executives join new venture, Doceree
The team at doceree is hiring and growing at fast pace, and getting prepared for their upcoming global launch in Q4, 2019
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Marketing / 3 weeks ago
Max Healthcare launches ‘more to healthcare’ digital campaign
The campaign has been launched in form of a series of short videos on key social media platforms such as Twitter, Facebook, Instagram and YouTube
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Marketing / 4 weeks ago
Asian Paints awards digital marketing mandate to Kinnect
The mandate includes digital marketing strategy, influencer outreach, and driving and delivering the overall social media requirements of the brand
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Advertising / 5 weeks ago
Agency Reckoner 2018-19: How we did it
The Brand Equity Agency Reckoner 2018–19 survey was conducted by Nielsen between June and July 2019.
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Marketing / 1 month ago
Havas Media bags integrated media duties of British Council
The mandate includes media strategy, planning & buying, digital and social duties. The account will be handled out of the agency’s Gurgaon office
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Advertising / 1 month ago
Opera Ads: Browser announces content-based native advertising platform in India
The new platform offers digital marketers and brands more controllable ad placement and transparency on their online campaigns
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Marketing / 1 month ago
The Rolling Circle wins social media mandate for LED Expo New Delhi, 2019
The account will be serviced out of the office in Mumbai
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Marketing / 1 month ago
What not to take from a hotel room; ixigo’s ‘Hotel Etiquette’ video goes viral
The video which was conceptualised and produced in-house went viral over the weekend in in-light of recent events and social conversations surrounding hotel etiquette
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Advertising / 2 months ago
‘Sachin-Dil Se’: VMLY&R India conceptualises latest campaign for Luminous
Celebrates Sachin Tendulkar’s long association with the brand
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Marketing / 2 months ago
Togglehead bags Yardley London’s national digital mandate
The mandate entails an end-to-end approach to digital marketing including digital strategies, influencer collaborations, and optimum media spend for the brand
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Marketing / 3 months ago
Audi teams up with Sony Pictures Entertainment for digital content featuring Peter Parker
Audi vehicle placement in ‘Spider-Man: Far From Home’ includes the all-electric Audi e-tron
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Marketing / 3 months ago
Here’s what Justin Halim of Bain & Company has to say on videos as platform for marketing goals
Many companies are deploying new marketing and advertising tools, and technology to drive greater personalisation of marketing at scale and to drive efficiencies in their media investments
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Marketing / 3 months ago
GenY Medium is now the digital partner for Kaapi Machines
GenY Medium is a full-service digital agency
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Media / 3 months ago
Mind Frame storms World Cup with ‘Dil Se Khelo’ cricket anthem
The song is written, composed and sung by ShahNawaz Ali and is available on T-series
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Advertising / 4 months ago
Digital marketing agency, ibs rebrands itself to Fulcro
The new brand identity to bring in a new vision and an enhanced service delivery model
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Marketing / 4 months ago
#ARM Worldwide wins digital marketing mandate for Revolt Intellicorp
The mandate includes digital marketing, creative communication, influencer and content marketing
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The People Report / 4 months ago
iCubesWire elevates Nishant Sharma as its chief business officer
In this new role as the chief business officer, Nishant will ensure a steady pace across business verticals
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Samsung India expects over $1 billion revenue from online smartphone sales in 2019
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Bharti Foundation partners with OpenLinks Foundation to launch tickLinks 2.0 mobile app for teachers
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