Recent conversations with new college grads revealed a specific, common challenge – how to best expand digital marketing skills without in-person conferences or industry events to go to?
While in-person networking and events are ideal for learning and networking, there are still some great alternatives for learning and growing.
Rachel is a young veteran in the marketing industry with expertise in both digital and traditional marketing. She currently leads the agency’s digital services with experience supporting numerous brands, including Bruegger’s Bagels, The Container Store, JOANN Stores, Mr. Chicken, San Diego Lighting Association and more. Rachel holds certificates in HubSpot, Email Marketing, SEO/SEM, Google AdWords, Google Analytics, Sprout Social and Video Advertising. She is also a member of the PRSA Cleveland board of directors and is the VP of Communications on the executive committee. Most recently she received the PRSA Rising Star Award, recognizing and honoring an outstanding professional with seven or fewer years of experience. A proud graduate of The Ohio State University, she holds a bachelor’s in strategic communication, and minors in fashion and retail studies and professional writing. Rachel is also certified in Digital Marketing Strategies Data, Automation, AI & Analytics from Northwestern University’s Kellogg School of Management Executive Education program.
Recent conversations with new college grads revealed a specific, common challenge – how to best expand digital marketing skills without in-person conferences or industry events to go to?
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