Some may want to learn on their own by reading content and methodically digesting data in a linear fashion, while others prefer a setting where they can ask questions.
Since most agency owners are full-time working professionals, who focus on their business and customers, courses and training during normal working hours might not be possible.
However, the easy accessibility of a digital marketing academy let’s them choose the best time.
According to Vendasta Chief Strategy Officer, Jacqueline Cook, “if an agency owner feels that they will get the most training value at 2 am on a Saturday, then they should be allowed to do so.”
2. An ecosystem for support
Agency owners often thrive by being a part of an ecosystem that allows them to collaborate and learn from each other.
A digital academy is especially helpful for agency owners who are new and may have just started their businesses because it provides opportunities to learn from experienced and established professionals or industry thought leaders who have likely done it before.
You can connect, ask them questions, float ideas, and brainstorm strategies to come up with the best solutions.
Furthermore, an ecosystem helps bridge the gap between a learner and a course creator. Learners can have the opportunity to get queries addressed directly by a course creator — a better learning process.
And, due to the virtual nature of the platform, you don’t need to plan a certain day in the year to attend a networking event. The presence of a digital marketing resource, like Vendasta’s , provides professionals with that ecosystem to thrive 365 days a year.
3. Impart training to your team
Looking back at the learn, do, teach principle, it’s important that agency owners spend one-third of their time teaching other people in their team about the intricacies of their business.
It’s simply too much work for an agency owner to single-handedly do all the work without you burning out. You need a team and you need to train your team to share the responsibilities.
A digital marketing academy is the perfect solution for that purpose because agency owners can impart the right set of training to their team without having to put in much effort.
Leave a Reply