Are you wondering how to learn social media marketing? You’ve landed on the right page.
is becoming one of the fastest-growing aspects of Digital Marketing, which enables marketers to increase their brand awareness to a greater extent.
Marketing through Social Media is important because:
The data also proves that users have also started following popular brands and businesses on Social Media. The scenario has changed and it’s vital to learn social media marketing as every business needs to have a social media presence. It is important to constantly engage with the customers to keep the consumers remembered about your brand.
Let’s dive deep into the importance and role of :
How popular brands leveraged on marketing through Social Media:
Zomato: People know Zomato as an app that delivers food and offers dine-in options at various restaurants. It doesn’t mean that creating and maintaining a social media presence is not important. Zomato knows their target audience well and always comes up with creative posts to bring out the foodie in you.
Parle-G: According to a survey, Parle-G is the largest selling biscuit brand in the world. They recently registered record selling of biscuits in the last 8 decades. We all know that Parle-G and chai combination is unbeatable. They symbolised the bond through an engaging post where people could tag their friends.
Being a social media marketer comes up with a lot of fun responsibilities. Yes, you heard me right! Can the responsibilities be fun? Absolutely!
If you are wondering how to be a social media marketer and if you are someone who loves being creative, then this is your chance! Upskilling yourself by learning Social Media Marketing is one of the top skills that would speak volumes on your resume. Social Media Marketers earn an average salary of 5.6 lakhs per year which is just at the start of your career.
Everything being said, it’s your chance to start learning and now that you have understood the importance and role of social media marketing, let’s look at how to be a social media marketer in India. We have curated the top courses for you. If you are looking at broader courses around digital marketing, you can check out this link.
Let’s get started!
| Name of the Platform | Certifications provided | Faculties | Fees & Duration | Key factors |
|---|---|---|---|---|
| Digigrad | Digigrad & Social Beat Certified |
Lalitha Shukla, Senior Manager-Digital Strategist, Social Beat Srinidhi Maheshwari, Senior Manager- Digital Marketing, Social Beat Aishwarya Merwade, Manager, Assetz |
Rs.10,000 + GST – 4 weeks | Harvard-style case study learning methodology |
| Digital Vidya | Google, HubSpot, and Government of India |
Kapil Nakra, Co-founder, Digital Vidya Shubhendu Jha, Co-Founder, WeBeeSocial |
Rs.11,900 + GST – One month | Industry-based live projects |
| Simplilearn | Simplilearn Certified | Kapil Nakra, Co-founder, Digital Vidya
Shubhendu Jha, Co-Founder, WeBeeSocial |
Rs.15,999.- Self-paced learning. | High-quality self-paced e-learning content |
| Digital Academy 30 | HubSpot & Facebook. | – | – | An experience like classroom training. |
| NIIT | NIIT Certified | Aditya Pandey, Lead Instructor – Digital Marketing with NIIT Ltd | Rs. 6,700/- | Innovative learning methods |
| Udemy | Udemy Certified | – | Rs.455/- | Budget-friendly |
| Coursera | Coursera Certified | Chris J. Vargo, Assistant Professor – the University of Colorado Boulder |
Rs.3659/- | Graded Assignments and Case Studies |
Lalitha Shukla, Senior Manager-Digital Strategist, Social Beat
Srinidhi Maheshwari, Senior Manager- Digital Marketing, Social Beat
Aishwarya Merwade, Manager, Assetz
Kapil Nakra, Co-founder, Digital Vidya
Shubhendu Jha, Co-Founder, WeBeeSocial
Shubhendu Jha, Co-Founder, WeBeeSocial
Top Social Media Marketing Courses in India
Digigrad:
answers all your questions on how to be a social media marketer. DigiGrad is an educational initiative of Social Beat – a google premier partner and a recommended Facebook Agency. They aim at providing quality Digital training in an online classroom setting. It’s an IIM Alumni initiative and the mission is to deliver Harvard-style Case Study based Learning Methodology and live classes.
Digigrad’s strong forward-thinking approach can be noticed from their vision – To train 1 lakh Digital Marketing Professionals, in the next two years.
The offered by Digigrad helps in gaining real-time industry experience with live projects, assignments, and assistance with Internships and placements opportunities.
Why Digigrad?
What will you receive?
Course Duration and Fees structure: Rs.10,000 + GST and the duration of the course is for 4 weeks. They also have the digital marketing master program which covers aspects like content marketing, digital advertising and media planning too.
is a leading professional training institution that aims at providing the right skill-set for freshers and professionals. They have provided quality education for over 35+ professionals across 55+ countries. Digital Vidya has also successfully partnered with top Social tycoons such as Facebook, LinkedIn, NASSCOM & Vskills to make the learning experience better.
The Social Media Marketing Training Course offered by Digital Vidya acts as an eye-opener for all the passionate marketers. Digital Vidya offers live instructor-led sessions which makes the learning more interactive.
Why Digital Vidya?
What will you receive?
Course Duration and Fees structure: Rs.11,900 + GST and the duration of the course is one month.
is on a journey to transform lives by empowering people through Digital skills. Simplilearn is one of the world’s leading certification training providers in various areas and offers one of the . They have empowered over one million professionals and companies across 150+ countries. Simplilearn has been named as the 8th most influential education brand in the world by LinkedIn. The Simplilearn’s Advance Social Media Marketing Training Course Certification will help you transform as a successful Social Media Marketer. Learn social media marketing and become a specialist in creating creative copies, influencer marketing, and much more.
Why Simplilearn?
What will you receive?
Course Duration and Fees structure: Rs.15,999. Simplilearn offers Self-paced learning.
Their vision is to redefine the education system in India and transform the journey of their students into leading professionals. Digital Academy 360 was awarded as the “Best Digital Learning Institute of the year” by Indian Education Awards 2019. They focus on teaching the course from a basic to an advanced level. Their social media marketing training courses are suitable for both beginners and professionals. Digital Academy 360 was also the first institute to kick start a content writing classroom training program. Learn social media marketing through their Social Media Master program designed for freshers, working professionals, entrepreneurs & freelancers.
Why Digital Academy 360?
NIIT is a leading Skills and Talent Development Corporation with a strong focus on assuming a leadership role in the Digital Learning World. Through NIIT Digital, learners can access their learning materials from anywhere and they have put together a great team of Industry-experts to deliver effective learning through online live classes.
NIIT was recognized as ‘Best Education Company to work with” at Indian Education Congress & Awards 2020. The Social Media Marketing training course offered by NIIT is designed based on the new age goals and makes you equipped to build effective strategies.
The programme is designed to make beginners learn social media marketing and be conversant with Social Media tools and techniques.
Why NIIT?
What will you receive?
Fees structure: Rs. 6,700/-
Our top picks for Pre-recorded courses
Udemy is the leading global platform for learning and they are helping individuals reach their goals by pursuing their dream career. Udemy’s vision is to transform learning experiences by giving access to online courses to anyone from anywhere. Udemy is the leading global marketplace for teaching and learning, connecting millions of students to the skills they need to succeed. The courses at Udemy helps students and professionals to keep up with the rapidly evolving workplace. The Social Media Marketing training course offered by Udemy specializes mainly at learning advertising on different platforms like Facebook, LinkedIn, YouTube, Twitter, and much more.
The course briefly provides the strategies and principles of Social Media Marketing that has worked with leading brands, providing you with all answers on how to be a social media marketer!
Why Udemy?
What will you receive?
Course duration & Fees structure: Self-paced learning at Rs.455/-
Coursera visualizes a world where anyone and everyone is given the ability to transform their career by accessing the world’s top learning resources from Coursera. Every course is taught by highly qualified instructors from leading universities all over the world. Coursera also provides a plethora of free courses that provide access to learning resources and videos. They offer guided projects, specializations, professional certificates, and online degrees. The Social Media Marketing training course offered by Coursera is for beginners who are just starting to learn Social Media marketing basics. This course helps you in learning from basic to advanced advertising techniques such as lookalike modelling and audience retargeting on three major social media platforms – Facebook, Twitter, and Instagram.
Why Coursera?
What will you receive?
Fees structure: Self-paced learning at Rs.3659/-
Conclusion: On the whole, all these will help you in pursuing your career goals and will provide you with valuable insights on how to be a social media marketer.
If you are someone who is looking to dive deeper into Digital Marketing and build a successful , have a look at courses offered by – They are budget-friendly and offer live classes.
Leave a Reply