“The Digital Marketing concentration is an addition to our curriculum in response to the needs of the industry in this growing field, and our desire to prepare our students for the evolving labor market,” states Dr. Sabrina Segal, Faculty Lead, Trident University.
CHANDLER, Ariz. (PRWEB)
May 15, 2023
Trident University International, a member of the American InterContinental University System (Trident), has added a digital marketing concentration in its BSBA and MBA programs to serve students interested in studying digital marketing. The program was designed to appeal to marketing students, entrepreneurs seeking marketing foundations, and IT professionals looking to expand their knowledge.
Registration for these concentrations opened on April 24, 2023, and the first session of classes begins on June 19, 2023. Eligible students can leverage Trident’s Fastrac program to potentially accelerate their time of completion of these programs.
“The Digital Marketing concentration is an addition to our curriculum in response to the needs of the industry in this growing field, and our desire to prepare our students for the evolving labor market,” states Dr. Sabrina Segal, Faculty Lead, Trident University.
The BSBA concentration is a total of four courses in addition to the BSBA core course requirements. The courses include topics such as search engine optimization (SEO), social media, digital media, and marketing analytics. The BSBA in Digital Marketing is a total of 120 credit hours.
The MBA concentration is a total of three courses in addition to the MBA core course requirements. The digital marketing course topics include social media marketing management, online marketing-SEO and SEM, and digital brand building. The MBA In digital marketing is a total of 44 credit hours.
About Trident University International
Founded in 1998, Trident University International is a member of the American InterContinental University System, which is accredited by the Higher Learning Commission (hlcommission.org). Trident uses the EdActive™ learning approach, which employs case-based learning in an online setting to teach real-world relevant critical thinking skills designed to enhance the lives and education of students. Trident offers quality associate, bachelor’s, master’s, and doctoral degree programs and certificates, led by a qualified faculty team, over 80% of whom have doctoral degrees. Trident has over 32,000 alumni, of which more than 27,000 have a military affiliation, and has received acknowledgements from Washington Monthly and Military Times for their dedication to student success. Visit http://www.trident.edu or call at (855) 290-0290 to learn more about Trident’s wide range of educational options.
Leave a Reply