‘Automation is the future of digital marketing’

Vaibhav Sisinty, Executive Marketing Manager of Uber, said the success of digital marketing depends on how efficiently automation tools are used to enhance businesses.

Sangareddy: Vaibhav Sisinty, Executive Marketing Manager of Uber, has said that automation is the future of digital marketing.

He said the success of digital marketing depends on how efficiently automation tools are used to enhance businesses. Vaibhav was delivering the keynote address on the second day of the three day E-summit-2k21 organised by Entrepreneurship Cell of Indian Institute of Technology-Hyderabad (IIT-H)

Omkar Rai, Director General of STPI (Software Technological Parks of India) said people in general were keen on adopting technology. Rai has said that they have been working to impart education, banking and medicine.

Speaking about Social Entrepreneurship, Kiran DM, CEO of ONGC Foundation, stated that Social Enterprise is a combination of passion and solution, and there is a mindshift needed to resort to greener means of production and consumption

Highlighting the unique aspects of ‘E-Summit 2k21,’ Vaibhav Kumar, Head – E-Cell, IIT Hyderabad said, “E-Summit 2k21” has witnessed a completely new perspective of ideas and solutions. In view of COVID-19, E-summit 2k21 has been organised virtually with the help of IT Collaborators. It was a great success with more 1,500 registration and 300 participants for the panel discussion.”

IIT-H E-Cell has successfully organised a three day ‘E-Summit 2k21 – A Pragmatic Advent’ from  January 22 to 24. One of the biggest Entrepreneurship Conclaves in India, E-Summit 2k21 aims to inspire and educate students, Corporate inclined towards entrepreneurship and encourage early entrepreneurs to take and manage bigger risks. A series of talks and panel discussions were organised to delve deeper into the idea of innovation itself, and what a startup needs to flourish in the market.

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