Interview: From intern to digital marketing assistant at fashion startup Aispi

INTERVIEW In today’s society, it’s not always easy to find a job that truly makes
you happy and gives you a sense of purpose. Through FashionUnited’s job
board, Alexia De Brabandare found an internship at a company she loved
working for. After her internship, De Brabandare became Aispi’s Digital
Marketing Assistant. De Brabandare tells us what she enjoys about her
career at the fashion startup and why she feels lucky to work for a company
that puts a smile on her face every morning. Being part of a team where you
can express your creativity, ideas and sharing the same passion for fashion
is what she feels like Aispi can offer their employees.

What does being the Digital Marketing Assistant at Aispi entail?

Working as a digital marketing assistant for AISPI, there are many
challenges that will come towards your path. Being responsible for all
digital media channels and keeping them up-to-date are my main tasks. It’s
definitely a challenge to come up with something different every single day
so it’s important to be organized and be able to work under deadlines.

Another main responsibility is to obtain and build new relationships
with clients and partners to spread awareness about Aispi. In addition, I
also take part in working on marketing and advertising projects. Overall,
it’s a job that gives you a lot of responsibility as well as freedom. It’s
an opportunity where you can use your creativity to make something unique.
On top of all that, I represent Aispi at many events and expand my network
by meeting talented people from all over Europe.

What do you think it takes to be successful in this role?

To be successful as a digital marketing assistant, you need to be able
to work both individually and in a team. It’s important to have the right
attitude which isn’t a nine-to-five mentality as well as being open-minded,
motivated, understanding and have passion for the fashion industry.

How did you go from being an intern to a full-time role at Aispi?

When I started my internship, I had an amazing coach who guided me
through this whole new learning process which I’m very grateful for. She
gave me the opportunity to do what I love and motivated me every single day
by validating my work. As a person, you always want to grow and become
better. I had the privilege to learn something new each day and be inspired
which shaped me into the person I am today.

What do you love about working at Aispi?

Aispi is a place that offers you many opportunities where you can be
yourself and express your ideas, thoughts and skills. At the same time, it
gives you the chance to grow as a person and have an amazing experience.

What is the company culture like at Aispi?

I’m very happy to be a member of Aispi because I’m surrounded by people
who are motivated, talented, open-minded and who all have the same goal:
bringing Aispi to the next level. Every member has their own personality
and specific skills which makes us a very strong and coherent team. We all
come from different backgrounds and nationalities, but we share the same
values and ideas. Since we all depend on each other, it creates a very
cooperative and positive working atmosphere. Besides the fact that we are
colleagues, I also consider them as my friends!